Head of Marketing - Vancouver, British Columbia
2 weeks ago

Job summary
We believe in a world where everyone is a business owner. Whether it's a full-time, part-time, or side hustle - we want to make it frictionless to start and operate a business.
We are generating significant revenue well-funded by Silicon Valley investors and growing extremely fast Our vision is much bigger and we're looking for incredible people to join our team and make an impact.
Responsibilities
- Build product-led growth Build an AI-native marketing engine Own core positioning messaging Partner tightly with product to shape onboarding activation flows pricing upgrade paths Define ICPs jobs-to-be-done then turn them into in-product lifecycle experiments Make the product do more of the selling over time Build brand marketing as
a growth engine Establish Durable as the default AI business platform for independent entrepreneurs Make Durable a top-of-mind AI tool through PR founder-led storytelling Build scalable acquisition channels across paid SEOGEO organic social partnerships Tie brand directly signups conversion retention revenue Own acquisition activation retention marketing-driven revenue outcomes Run high-tempo experimentation engine across paid organic lifecycle production surfaces Manage CAC LTV conversion rates payback with bias toward ROI not optics Manage marketing budget headcount be ruthless about tracking numbers that matter Lead lean team Build lead small team punches above its weight Stay hands-on copy experimentation tooling analysis Set clear priorities move fast imperfect information Collaborate deeply Product Customer Success leadership h3>
Benefits h3- 'Flexible Time Off Take time you need no hard limit simply ask responsibility good communication Equipment Start strong company-provided laptop tools succeed Comprehensive Benefits Health dental coverage support well-being Home Office Stipend Receive stipend create comfortable productive workspace Professional Development Support growth opportunities like conferences courses speaking engagements Team Events Connect colleagues retreats team-building activities Location This role will be hybrid based Vancouver Salary Range CA$200CA$,000",}{
Job description
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- 'Flexible Time Off Take time you need no hard limit simply ask responsibility good communication Equipment Start strong company-provided laptop tools succeed Comprehensive Benefits Health dental coverage support well-being Home Office Stipend Receive stipend create comfortable productive workspace Professional Development Support growth opportunities like conferences courses speaking engagements Team Events Connect colleagues retreats team-building activities Location This role will be hybrid based Vancouver Salary Range CA$200CA$,000",}{
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