Associate Brand Manager - Toronto, Canada - Tilray

Tilray
Tilray
Verified Company
Toronto, Canada

2 weeks ago

Sophia Lee

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Sophia Lee

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Description

Associate Brand Manager - Toronto, ON

_About Tilray Brands Inc._


Tilray Brands is a leading global cannabis-lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people's lives for the better - one person at a time - by inspiring and empowering the worldwide community to live their very best life by providing them with products that meet the needs of their mind, body, and soul and invoke a sense of wellbeing.

Tilray's mission is to be the trusted partner for its patients and consumers by providing them with a cultivated experience and health and wellbeing through high-quality, differentiated brands and innovative products.

A pioneer in cannabis research, cultivation, and distribution, Tilray's unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and alcoholic beverages.


  • Looking to develop your career at the forefront of a rapidly expanding industry?_

JOB SUMMARY:


Reporting to the Brand Manager, the Associate Brand Manager (ABM) will be responsible for supporting the Tilray Marketing Team in the management of the Tilray adult recreational portfolio.

As a key member of the brand team, the ABM will assist in the execution, maintenance, and optimization of various processes and go to market tactics.


RESPONSIBILITIES:


  • Support Marketing Team in the execution of marketing plan and strategies which will drive and support new customer acquisitions
  • Management of internal marketing operations (Listing, labels, asset production, etc.)
  • Coordinate with internal team and agency partners our campaign milestones from start to completion (planning, briefings, execution and post project reviews)
  • Collaborate with the brand development and deployment of Tilray's recreational brands
  • Attend meetings, collaborate with crossfunctional teams to assure goldstandard gotomarket execution
  • Maintain relationships with external vendors and partnerships
  • Maintain active reporting on customer inquiry and customer requests

WHAT WE ARE LOOKING FOR:


  • A desire to learn and to contribute to shaping and growing and exciting industry
  • Marketing knowledge preferably in the fastmoving consumer goods sector or beverages and alcohol
  • A driven individual who can thrives in fastpacing environments
  • Analytical skills and a creative mindset—a balance of commercial and strategic acumen
  • Project management from design to completion with an action orientation

QUALIFICATIONS:


  • Post-Secondary degree or diploma in Business or Marketing programs
  • 23 years of marketing experience, agency or clientside
  • Highly organized and efficient.
  • Experience in coordinating/managing projects
  • Enjoys working in a fastpaced environment
  • Highly collaborative with strong communication skills
  • Can work on multiple projects simultaneously with competing deadlines
  • Team oriented with a positive disposition
  • Comfortable in speaking with various levels of management
  • Strong communication, copywriting, editing and content management skills are a bonus

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