Student Recruitment Officer - Halifax, Canada - Saint Mary's University
Description
Date Posted:
April 11, 2023
Posting Deadline:
April 25, 2023
Department:
Enrolment Services
Type of Employment:
Permanent, Full-time
Group Affiliation:
APC Group, Group 4 ($50,491 - $65,068 annually)
At Saint Mary's University, you will be surrounded by a talented and dedicated team of professionals committed to accessibility, diversity, and the provision of a positive and supportive learning environment.
Student Recruitment Officer to join our Enrolment Services team.
What we offer
As a team member at Saint Mary's, we are proud to offer many benefits
Some of these include:
- Competitive compensation
- Comprehensive benefits package
- Defined Contribution Pension plan
- Vacation
- Personal days
- Flexible Workplace
- Professional development
- Holiday closure
- Summer hour schedule
- Employee Transit EPass through Halifax Transit
Job Information and Responsibilities
Under the direction of the Acting Director of Recruitment & Marketing, Domestic and International and the Manager, Domestic Recruitment,, the Student Recruitment Officer will:
- Conduct presentations, seminars and visits, representing Saint Mary's University both on and off campus, as well as online to groups of students, counselors, parents, and with any other stakeholders.
- Tour locations in Canada (approx. 200 visits per annum) to attend education fairs, school visits, community events, and other recruitment events as necessary.
- Contribute regularly to departmental social media groups (Facebook, Twitter, Instagram, etc.) and responds to inquiries.
- Contribute to digital recruitment initiatives as assigned (and trained) to better reach target audiences (e.g. Google Ad Words, IP targeting, updating copy on web pages, placing social media ads).
- Be fully knowledgeable and keep prospective students informed of university programs, admission and scholarship requirements, tuition, campus and residence life, and student support services, athletics, and campus activities.
- Coordinate activities with other university departments and/or external agencies.
- Following guidelines established with the Director, use assigned software to develop and manage student databases (CRM), from data generated from lead, applicant, and registrant pools.
- Gather and organize program summaries and data about program costs for use on the website and in university collateral (e.g. Viewbook).
- Stay informed of relevant local and national education trends and competitor marketing by reading educational blogs, research and demographic reports for development of the annual business plan for assigned region(s).
- Actively participate in promotional activities and makes suggestions for improvements (e.g. direct mail, advertising, multimedia, etc.).
- Enhance existing associations with school counselors by hosting events, seminars, tours, and/or parent programs where feedback on areas of improvement of the recruitment program is solicited.
- Track and record all recruitment initiatives for reports requested by the Director, Business Plans and CRM entry (i.e. school visits, tours etc.).
- Coordinate visits, arrange calling after hours, if need be, to set up next day's appointments, prepare presentation and event materials.
Experience and Education Requirements
To be the successful Student Recruitment Officer you will have:
- Undergraduate degree or diploma in a related discipline (e.g. Marketing, Public Relations, Social Sciences).
- Minimum oneyear experience (in sales, recruitment, customer service).
- Banner experience an asset.
- Must have effective time management and organizational skills and the ability to multi task.
- Must have superior oral and written communication skills.
- Must have a good working knowledge of Office Suite and Office 36
- Strong writing and/or editing skills.
- Must understand sales & marketing processes and methodologies.
- Demonstrated ability to motivate and engage individuals.
- Must have the ability and desire to establish positive relationships with students from diverse backgrounds and be able to work effectively with full time and part time student employees, faculty, staff, students and administrators.
- Must be able to relate positively and professionally with prospective students, high school administration and faculty and be able to deal constructively with a variety of people both on and off campus.
- Must be able to cope successfully with fluctuations in workloads and changing priorities.
- Must be willing to work on evenings and weekends and/or incur overtime as required.
- Must be free to travel extensively throughout the year.
- Must be committed to customer service.
- Must have the ability and willingness to contribute to a team environment.
Application Details
- Resume
- Cover Letter
- Three Professional References
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