Integrated Marketing Manager - Toronto, Canada - Kotn

Kotn

Verified Company

Toronto, Canada

2 weeks ago

Posted by:

Sophia Lee

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Description

What You'll Be Working On:

Integrated Marketing (60%)

Support the Senior Marketing Manager by executing and delivering on campaigns, including the development of strategic briefs, collaborating on the production of creative assets and distribution plans, and facilitating crossfunctional key milestones
Project manage key marketing campaigns and activities, overseeing timelines, deadlines and key planning milestones
Ensure business objectives and priorities are disseminated across the team to inform decision makers and key stakeholders
Build and maintain the brand marketing calendar within a continuous planning cycle
Optimize processes and recurring touchpoints to streamline crossfunctional operations and communication, ensuring information transparency and alignment across the organization
Maintain documentation, decks and resources, ensuring central sources of truth with consistent clarity and accuracy

Product Marketing (40%)

In collaboration with the merchandising and product design teams, source all relevant product information preseason for consumerfacing teams and disseminate accordingly. This includes materials packages, design inspiration, and technical/product knowledge documentation, among others
Preseason and inseason, conceptualize and disseminate product marketing concepts that are compelling for the Kotn customer, based on product knowledge, and align with merchandising priorities to channel leads
Collaborate with channel owners and creative team to translate business and product priorities to consumerfacing channels

What You'll Bring:

Communication
Demonstrates awareness by adjusting language and terminology, both written and verbally, for intended audience to clearly convey ideas and address opportunities

Team-Oriented
Able to work closely with all team members to bring projects to life and understand business objectives and priorities.

Organization and Task Management

With an ability to navigate multiple timelines and priorities, you thrive in a setting where organization is required to ensure everyone has what they need, and tasks are executed flawlessly and on-time.

Adaptability

You quickly adjust to dynamic environments and changing scopes as a result of movement within process, industry, or organizational priorities.

Additional Requirements:

3+ years in brand or product marketing, ideally in retail or fashion
Excellent organizational and task management skills with a high attention to detail, with a strong ability to manage multiple projects and react to changing business needs
Positive attitude, flexible and adaptive
Effective written and verbal communication skills