Multimedia & Editorial Specialist - Courtenay, Canada - North Island College

North Island College

Verified Company

Courtenay, Canada

1 week ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Posting Number

Posting Number

SS0509
Position Information
Division
VP, Students & Community Engagement
Department
Future Students & Community Engagement
Supervisor Title
Associate Director, Marketing & Future Students
Location
Comox Valley(CV)
Posting Type
Internal/External Posting
Position Status
Temporary
If Others, please specify

Desired Start Date

05/27/2024
Position End Date (if temporary)
05/23/2025
Weekly work schedule (please indicate the start and end times for each day of work)
M-F, 8:30am4:30pm
%
100
Pay Grade
K: $32.49$34.50
Position Summary
Reporting to the Associate Director, Marketing & Future Students and working collaboratively with the Marketing & Future Students Team, the Multimedia & Editorial Specialist (MES) is responsible for generating engaging campaigns and promotional products that articulate the College's Brand, in support of North Island College's strategic direction, marketing objectives and brand identity. The MES creates content for use in a wide range of media, including websites, social media, advertising, publications, print, outdoor, video, audio, promotions, sponsorships and events.
The MES is aware of the Mission and Values of North Island College and incorporates the values in everyday practice.
Position Competencies
Job Knowledge
Judgment
Teamwork
Planning & Organization
Customer Service Excellence
Communication & Interpersonal Skills

Duties & Responsibilities

Guided by NIC's brand identity, develops compelling marketing strategies to engage a variety of college audiences, with a strong focus on prospective students.
Under the guidance of the Associate Director, assists with planning, producing and executing compelling brand and programlevel campaigns across NIC's online and offline brand touchpoints, guided by NIC's strategic and tactical marketing plans.
Works as part of a team to optimize materials to maximize NIC's reach and engagement across all channels.
Responsible for accurate representation of the facts and ensures accuracy and appropriateness of materials, by maintaining editorial integrity.
Engagement, consultation and planning with NIC students, staff, faculty, administrators, alumni, College stakeholders and communities to meet business objectives.
Liaises with external videography, photography, and marketing contractors.
Monitors, triages, and fulfills requests through the College's Service Desk system.
Guided by data, implements new content initiatives to promote NIC programs and services
Assesses the strengths weaknesses of activities and makes recommendations for continuous improvement.
Edits and guides the writing of others in a collaborative and respectful fashion.
Meets tight deadlines on multiple tasks and projects with mínimal supervision.
Applies technical knowledge and ability to create content for use in a wide range of media; including online, publications, print, outdoor, video, audio, promotion, sponsorship, events and other emerging media.
Maintains and adheres to NIC brand, visual identity and editorial style guides.
Adheres to agreed project deadlines and budgets and prioritizes workload to achieve them.
Researches independently and contributes as a team member on solutions to Collegewide marketing needs.
Ensures ongoing professional development of knowledge and ability, through selfdevelopment, sharing of best marketing practices, and participating in activities in support of the development of the marketing and recruitment teams, via team collaboration on collective projects, attending conferences and formal training.
Recommends software and hardware technology related to marketing.
Supports the Associate Director with preparing reports, briefing notes, and presentations for collegewide distribution, including to NIC leadership and Education Teams.
Performs additional responsibilities and duties as assigned by the Associate Director, Marketing & Future Students

Required Education & Experience

Bachelor Degree in Marketing, Communications or Business
Minimum of 3 years in a related position, preferably in the Marketing department of a postsecondary institution, with the following applied experience:
Technical and creative writing, copyediting for both print and online products and platforms
Multimedia concepting and production including but not limited to videography, photography, file management, file rendering, digital storytelling techniques, audio production, social media content.

Required Knowledge Skills & Abilities

Writing and Editing Skills

Exceptional writing skills with the ability to write and edit for multiple genres and channels (marketing, advertising, technical, social media, and more).
Proven ability to speak to the hearts and minds of unique audiences through a current and quality portfolio.
Ability to identify an audience and create a rel