Marketing Manager - Calgary, Canada - RGO

RGO

Verified Company

Calgary, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

ABOUT RGO
Creating places that help people work, learn, heal, age, play, be inspired, and accomplish more.

RGO is a privately held business with locations in Calgary, Canmore, and Edmonton.

We were founded in 1966 Calgary with roots selling typewriters Now, RGO is proud to be 5 decades strong and growing.

We have since grown to be the largest dealership of our kind in Western Canada, offering total interior solutions with the widest selection of Furniture, Window Coverings, Flooring, Technologies, Architectural Solutions, Moves, and Storage Management.

We believe space matters and we want our clients to efficiently operate a modern space, whether it is a 40-storey tower, a public institution, education, healthcare, or a dazzling corporate showpiece.

As an Albertan company with a reputation for hands on service and dedication to quality, we are looking for an individual who aligns with our core values to create magnificent work experiences for our clients, our partners, and our people.

THE OPPORTUNITY

Get to be a part of the RGO team that has been recognized as a Best Workplace in Alberta at one of Canada's Best Managed Companies by joining us as a Corporate Marketing Manager.

Reporting to the Vice President, HR & Corporate Services, this individual will work closely with Sales Leaders across RGO Group of Companies and lead the Marketing team focused on building a strong, recognizable, and compelling brand story that sets us apart and positions us to win.

WHAT YOU WILL DO

Primary Focus Areas:

Lead, manage, and hold marketing team accountable to deliver on RGO's purpose and core values, internally and externally
Research, understand and analyze the competitive landscape for our industry and lead efforts to differentiate our brand and services in the marketplace
Develop and execute marketing strategies that support overall company goals and objectives and position RGO as the top dealer option
Lead efforts to push RGO's marketing strategy forward, including integrating best practices in interactive and digital marketing efforts
Provide creative direction and overall brand direction to the team

Additional Responsibilities:

Understand client needs and expectations to build customer experience programs that wow and delight, from customer visits to our showrooms, to communications tools, surveys and followup
Map out and monitor annual budget
Manage team meeting cadence, structure and workload distribution
Provide strong 1:1 coaching, support and development guidance to Marketing team
Build relationships internally and collaborate with crossfunctional teams (leadership, sales, design, order fulfilment, etc.) to understand all aspects of our services and create strong narratives to inform our messaging
Oversee development of all branding, content, collateral, presentations and proposals across all platforms
Provide support and leadership to bid/proposal team in development of winning RFP responses and strong internal process management
Lead and or participate in special projects and/or initiatives in alignment with company goals
Actively participate in sales strategy development in support of business development activities and for strategic opportunities
Collaborate with leadership and design to ensure our showrooms support not only our selling strategies but provide an unparalleled customer visit experience
Participate as a leader in our organization with internal partners (Steelcase, other vendors), as well as industry partners (architecture and design, real estate communities)
Attend industry and/or professional events for networking, relationship building with key community stakeholders

WHAT YOU WILL BRING

Minimum of a bachelor's degree

years of related marketing experience

Ability to lead, manage and empower people
Passion for developing and leading crossfunctional teams
Background in graphic design, digital marketing, website design/management, video, proposal development and content development
Strong knowledge and experience with Adobe Creative Suite (Illustrator, Photoshop, Premier Pro) and Advanced PC skills (Outlook, PPT, Excel, etc.) SharePoint experience is beneficial
Strong creative writing and presentation skills
Excellent general professional communication skills
High level of organization
Must be detailoriented and able to manage multiple priorities, competing deadlines, and evenly distribute workload
Demonstrated critical thinking and problemsolving skills
Ability to drive personal vehicle for business use. Mileage will be reimbursed.

PERKS & BENEFITS