Intern, On Premise Marketing - Toronto, Canada - Red Bull

Red Bull

Verified Company

Toronto, Canada

1 week ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Company Description:

Red Bull is looking for top-performing college students to work with our Sales and Marketing teams From day one, you'll have the opportunity to take ownership of tasks, support projects and contribute based on your strengths and passions.

The On Premise Marketing Intern will assist in supporting the creation and execution of the national On Premise Marketing strategy in Canada.

You will gain valuable experience building strategy, and cross-collaborating with a focus on driving sales in focused occasions within the On Premise environment.

Working closely with the regional teams across the country, this role will also support the national Festival & Event strategy that connects broadly with our consumers to bring a local face to a global brand.

This function requires a close working relationship with all teams including Sales, Field, Culture, Sport, Brand, Media Network, and external suppliers.

The On Premise Marketing internship offers a jam packed summer with the ability to take ownership of 3rd party events support, on site music festival execution, key account marketing initiatives and the trade marketing creative process.

The individual can expect to walk away from this experience with an understanding of multiple marketing functions within the Red Bull organization and understand how this knowledge directly transfers into the working world.

The Internship Program is run in Toronto, at our HQ.

Our modern office environment combines spaces for creativity and playfulness where you will find everything you need to give wings to your ideas.

3RD PARTY FESTIVALS & EVENTS
Ensure National festival guidelines are met by working closely with the On Premise sales team to oversee Red Bull execution on site with selected festivals

Work closely with logistics company to secure proper Red Bull infrastructure delivery and on-site setup

Work closely with 3rd party creative agency to produce and print all necessary marketing materials

Own Festival tracking document and align with all teams monthly to collect and record accurate festival data

Contribute to the 2025 On Premise Marketing business plan by building out a Canadian festival landscape analysis, including competition and future opportunities

RED BULL OWNED EVENTS
Support On Premise Event Manager with overall event planning and logistics

Support On Premise Event Manager to build VIP packages with production agency

Ensure proper Red Bull branding and infrastructure is being used on-site

Create request form and live schedule document for Red Bull owned assets (i.e. Kombi Bar Activation Kit)

TRADE & KEY ACCOUNT MARKETING
Work with external agencies and in close collaboration with our Brand Marketing team to support the national product and occasion strategy, with the goal to drive sales in On Premise

Support the execution of our National Occasions Marketing strategy alongside the Brand team, with implementation into the field with activation toolkits built for On Premise

Support the National team to customize trade tools, and POS creative for On Premise programs

Qualifications:

Actively enrolled as an undergraduate in a university or college (preference in business or marketing)

An interest in the event and festival industry

Strong work ethic & self-motivated; must be able to work independently

Solution oriented mindset and strategic thinker

Strong working knowledge of PowerPoint, Word, Excel

Ability to meet deadlines within a high-intensity work environment

Strong verbal and written communication skills

Additional Information:

Red Bull Canada is committed to treating all people in a way that allows them to maintain their dignity and independence.

We believe in integration and equal opportunity.

Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process.

We will work with all applicants to accommodate their individual accessibility needs.