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    CONTENT et SEO MANAGER H/F - Toronto, ON, Canada - EightSix Network Inc

    EightSix Network Inc
    EightSix Network Inc Toronto, ON, Canada

    2 weeks ago

    Default job background
    Description

    • Develop and execute content strategies to increase organic traffic and improve search engine rankings.
    • Conduct keyword research to identify target keywords and optimize content accordingly.
    • Create and oversee the production of high-quality, engaging, and SEO-friendly content across multiple channels, including websites, social media, and email.
    • Monitor and analyze content performance, traffic, and keyword rankings using SEO tools and analytics platforms.
    • Identify opportunities for content optimization and improvement based on data-driven insights.
    • Stay up to date with the latest trends and best practices in content marketing and SEO.
    • Collaborate with cross-functional teams, including marketing, SEO, design, and business lines, to ensure content aligns with brand guidelines and business objectives.
    • Manage and coordinate external resources, such as freelance writers or agencies, to ensure timely delivery of high-quality content.
    • Stay informed about industry developments, search engine algorithm updates, and SEO techniques to continuously enhance the effectiveness of content strategies.
    • Take ownership of managing successful execution of ongoing projects in additional analytics
    • implementations, and internal tool improvements for streamlining content team's process.
    Candidate Requirements/Must

    Have Skills:

    • 3-4 years of Proven experience in content marketing, copywriting, and SEO principles, keyword research, and on-page optimization techniques.
    • 1-2 years of experience working with SEO tools and analytics platforms, such as Adobe Analytics
    • Excellent writing and editing skills, with the ability to create compelling and optimized content across various digital channels.
    • Strong project management and organizational skills to handle multiple projects and meet deadlines.
    • 1-2 years of experience in Collect, analyze, and present data from multiple sources for content marketing.
    • 1-2 years of experience in Track and measure KPIs for website traffic, engagement, conversion rates, and lead generation.
    • 1-2 years of experience in Generating regular performance reports and provide insights to stakeholders.

    Soft Skills Required:

    • Strong analytical skills and the ability to interpret data to make informed decisions.
    • Creative thinking and the ability to generate innovative ideas for content strategies.
    • Communicate the impact and value of content marketing through comprehensive
    reporting.


    • Collaborate with cross-functional teams to align reporting with business objectives.
    Nice-To-
    Have Skills:


    • Stay updated on industry benchmarks and continuously improve the reporting process.
    • Large Financial organizations Or Social media company
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