Manager, Digital Media Buying - Toronto, Canada - Starvox Entertainment

Starvox Entertainment

Verified Company

Toronto, Canada

1 week ago

Posted by:

Sophia Lee

beBee Recruiter

Responsibilities:

Collaborating interdepartmentally to align campaign launches, strategies.
Providing ongoing reporting into campaign performance across multiple stakeholders and internal teams.
Measuring, expanding and evaluating relevant media KPIs
Building and planning out media buys for various ad platforms and overseeing the daytoday execution of media. Including, paid social (Facebook/Instagram/Tiktok/Snapchat, paid search (Google & Bing), programmatic, OTT, Native)
Managing the overall budget for digital paid media
Working with internal and external parties on establishing and refining creative strategies
Integrating media buys with new and existing SaaS platforms (i.e. Segment, Marketing Evolution)
Exploring and testing new and existing revenue streams
Maintaining knowledge of industry best practices and new technologies

Requirements:

3+ years experience in digital media buying (paid social / paid search)
Postsecondary degree specialization in Advertising and/or Marketing: OR equivalent professional work experience
Strong written and verbal communication skills
Strong analytical skills imperative
Must work collaboratively with internal and external partners
Positive disposition with the ability to work under tight deadlines and deliver quality work
Detail, accuracy, and mathematical competency a must
Good working knowledge of Microsoft Word and Excel and/or Google Sheets/Google Doc
Ability to understand and execute across all forms of digital display, programmatic, video, and mobile
Solid personal organizational skills
Driven desire to develop and excel in media career
Ability to balance assignments while maintaining a flexible approach

Director of Marketing