Marketing Manager, House Building - Edmonton, Canada - Anthem Properties

Anthem Properties
Anthem Properties
Verified Company
Edmonton, Canada

1 month ago

Sophia Lee

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Sophia Lee

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Description

You are a passionate real estate marketer wanting to help build the marketing foundation for a growing business unit portfolio at one of Canada's fastest growing real estate companies.

You are competitive and always looking for ways to be bold, while being conscious of your resources (time, energy, money), as well the experience of others working with/around you.

You have a type-A approach to organizing your priorities, you communicate with confidence, you are proud to work in a team environment, and you get it done.

You're ready to grow places.


You

  • Thrive in a fastpaced environment
  • Do what it takes to get the best work done
  • Have the highest level of integrity
  • Know how to get things done on time and on budget
  • Have fun and enjoy a good laughevery day
  • Have a reputation for your coolness under pressure and having the drive to do whatever it takes to get the best work done
  • Communicate openly and ethically
  • Are passionate about building relationships

You will

  • Support an environment that creates, challenges, follows through on Process, bridging experiences from Anthem's diverse portfolio and team members.
  • Support Anthem's inhouse Corporate Communications team in growing our Corporate Brand amongst internal and external stakeholder including award submissions, corporate events, sponsorships etc.
  • Develop and manage marketing programs for Anthem's portfolio of singlefamily homes in Alberta

This includes:
- contributing to the portfolio's overall vision and product design development (floor plans, features, specifications)
- ongoing competitive market analysis to continuously evolve the portfolio's and individual homes' positioning strategy
- collecting and interpreting data to define Target Market, objectively contributing to design development and measuring results
- forecasting and managing marketing budgets, reviewing, and approving invoices
- outlining a critical path timeline for all marketing programs that feeds into an overall portfolio critical path timeline
- onboarding and growing relationships with external marketing consultants and vendors; building rapport and corporate brand ambassadors
- documenting a sales and marketing plan for every active community in which we are building single family homes
- briefing in creative talents to execute on the sales and marketing plan for deliverables including website, print collateral, presentation centers/sales offices, show homes/model homes/rovers, advertising, signage, renderings, photography, videography, events and more.
- launching those deliverables into the market and managing them in tempo
- collaborating with other disciplines including sales, homeowner care, construction, development, finance, and accounting to be on-time, on-budget, on-vision
- reflecting and reporting on our marketing programs; at times for external stakeholders including financial partners

  • Pursue opportunities to continue learning (and possibly develop a marketing specialty), share your unique learnings and experiences with others, and celebrate often

You have

  • 4+ years' experience in a professional marketing position in an active market
  • Basic proficiency in

Adobe Creative Suite:
InDesign, Dreamweaver, Illustrator, Photoshop

  • Basic knowledge of HTML
  • Excellent timemanagement, presentation and communication skills
  • Experience with a CRM like Lasso, Sales Fusion
  • A passion for developing innovative solutions to solve marketing problems
  • A desire to have fun at work while doing what you love
  • The ability to travel (valid Passport required)

We have

  • Great, diverse, authentic people
  • Unlimited career growth opportunities
  • Mentorship from the 'best in the biz'
  • Corporate Giving Strategy supporting community development
  • Annual salary reviews and performance bonuses
  • A robust Benefit Plan and Employee Assistance Program
  • Educational Assistance Program
- 'Dress for your day' policyand more


Anthem is a real estate development, investment and management company that strives, solves and evolves to create better spaces and stronger communities.

We are Growing Places.

We work hard. We work smart. We work in teams. We challenge the status quo and have fun doing it. We believe in developing our people to maximize their potential. Conversations are candid, conflict is swiftly resolved, and coaching is continuous.

Founded in 1991, Anthem is a team of 500 people driven by creativity, passion and direct communication.

Anthem has invested in, developed or managed - alone or in partnership - more than 320 residential, commercial and retail projects across western North America.

Our growing residential portfolio includes 20,500 homes that are complete, in design or under construction, from master planned mixed use residential and multifamily, to townhome, rental and single-family communities.

We own, co-own, manage or have previously owned over 9 million square feet of retail, industrial and office space. We
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