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    Senior Digital Marketing Strategist - Vancouver, BC, Canada - Aughdem Recruitment

    Aughdem Recruitment
    Aughdem Recruitment Vancouver, BC, Canada

    3 weeks ago

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    Description

    Our client, a forward-thinking energy company, is dedicated to delivering innovative energy solutions. As part of their commitment to expanding their digital footprint, they are seeking a Senior Digital Marketing Strategist with a specialized focus on Google AdWords and SEO. This role involves working closely with the marketing team and reporting directly to the President, playing a crucial role in shaping the company's online presence and digital marketing strategies.

    Responsibilities:

    • Develop and execute comprehensive digital marketing strategies with a strong focus on SEO and Google AdWords to increase the company's online visibility and lead generation.
    • Collaborate with the marketing team to integrate digital strategies with broader marketing campaigns.
    • Conduct thorough keyword research and use SEO guidelines to optimize content and drive website traffic.
    • Manage and optimize Google AdWords campaigns, monitoring budget allocation, performance, and ROI.
    • Analyze digital marketing analytics and campaign effectiveness to refine strategies and report insights to the President and relevant stakeholders.
    • Stay updated with the latest trends and changes in SEO and Google AdWords, including algorithms updates and best practices.
    • Provide expert advice and insight on digital marketing strategies, helping to guide the marketing team and company towards achieving business goals.
    • Develop content strategies that align with SEO and paid search to maximize online engagement and brand consistency.

    Qualifications:

    • Proven experience as a Digital Marketing Strategist or similar role with a strong focus on SEO and Google AdWords.
    • Expert knowledge of Google AdWords, SEO practices, and digital analytics platforms.
    • Strong analytical skills with the ability to interpret and leverage data to drive decision-making.
    • Experience in developing and managing digital marketing strategies in a corporate setting.
    • Excellent communication and collaboration skills, capable of working effectively alongside a diverse marketing team.
    • Ability to manage multiple projects in a fast-paced environment.
    • Bachelor's degree in Marketing, Business Administration, or related field. A certification in Google AdWords or SEO is highly desirable.

    If you think you would be a good match, we would love to meet you. Please fill out our application form.

    #J-18808-Ljbffr
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