
Erica Pennie
Marketing / Advertising / Public Relations
About Erica Pennie:
Strategic, results-driven, creative event planner & stylist with experience designing and executing social, functional experiences built around a vision and goal. Ability to seamlessly integrate client dreams, budgets, and current trends to create impactful and inclusive programs. Expertise in relationship-building and communication with clients, creating a safe and supportive working environment for team members, and designing events according to the five senses to create authentic and powerful human experiences leading to outstanding brand recognition.
Experience
CHEF & SOMM - Toronto, ON APRIL 2019 - PRESENT Event Planner & Creative Design
Combined versatile skills like creative event mapping & styling, sourcing and vendor relations, budgeting, organization and crisis aversion, web design, social media management, marketing and branding, customer service, and copywriting.
Increased company revenue in 2021 by 32% with bespoke event designs & styling 92% of clients mentioned website [web design] as a driving factor in closing the sale Mentioned by name in 20+ 5-Star Google Reviews
Designed and executed over 75 micro-event designs and 3 full-scale weddings
Education
UNIVERSITY OF TORONTO - Toronto & Mississauga, ON
Bachelor of Arts: Criminology & Anthropology, January 2010 Dean’s List [High Distinction]: 3.9 GPA
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