Evan Pappas

I help companies conceptualize and execute on marketing strategies that are designed to positively impact the bottom line. Pulling from a decade of experience, I take a multi-disciplinary approach to ensure you have the best tools to track results with confidence. 

Since 2012, I’ve been honing my skills by providing marketing services to companies all over the world. In that time, I learnt that marketing is not a one size fits all approach, and requires an empathetic understanding of the organization’s strengths, and the customers they serve.

My goal is to help companies and individuals overcome the confusion, bloat, and ambiguity that often comes along with marketing. I do this by selecting the right strategies that match the strengths of the business, tracking effectiveness of campaigns using clear metrics, and ensuring the project remains focused and on budget.

I founded the WiseMedia marketing agency in 2016 to assist companies at scale, and in 2022 the average ROI was 336% for our retained marketing services.

I’m available for private consulting, employed positions, workshops, and public speaking. If you are looking for someone that can clear the fog around marketing, you’ve found the right person.

Founded agency to implement marketing strategies for clients at scale, specializing in Legal, and Finance professionals. 

Differentiated services by tailoring marketing plans to individual clients needs. Utilizing varied strategies to maximize the success of campaigns and work to their strengths. Resulted in an average return on investment of 336% for retained clients in 2022.

Demonstrated leadership by interviewing, hiring, and training of junior staff to assist in the completion of marketing strategies for clients, while maintaining the same level of quality. Oversaw 6 contracted staff, 2 full-time staff, and summer internship students.

Expanded the agency to provide video training for law firms looking to implement marketing strategies in-house. Developed and launched the program in 2022, with a growing list of members generating 4+ new clients per month on average in 2022.

Wilfrid Laurier UniversityWilfrid Laurier University

Bachelor of Arts (B.A.), Communications and Business Management Bachelor of Arts (B.A.), Communications and Business Management 2013 - 2017 2013 - 2017

Activities and societies: Received $5,000 grant as part of Summer Company Program for launching WiseMedia, which included mentorship from business professionals in the local community.