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Kaila Yu

Kaila Yu

Business Analyst

Technology / Internet

Calgary, Alberta

Social

About Kaila Yu:

New graduate looking for business analyst roles. Previous internship experience in such positions with data analytics, coding, and research skills

Experience

Merchant Data & Analytics Intern – Neo Financial                                         Jan-Aug 2022 

  • Execution of end-to-end data processes including acquisition, cleansing, evaluation, and preparation of data to identify suitable merchant partners across Canada
  • Dashboard and report creation for the Sales and Marketing teams using Salesforce
  • Scraping data from the internet using Python
  • Building spreadsheets, categorizing raw data, and performing analytics for Sales and Marketing teams to align with product strategy
  • Supporting Sales team with merchant data requests including lead creation, data enrichment, and enterprise data collection
  • Identifying enhancements, automations, and other optimizations to existing data tools and processes

 

Business Analyst Intern – Kenect Marketing                                                    2021 – 2022

  • Research and prepare business plans, project proposals, and presentations to outline business opportunities and strategies for various clients, companies, and concepts 
  • Identify and research funding, financing, and grant opportunities
  • Design new social media campaign ideas and content for clients 
  • Create e-newsletters and update client websites using MailChimp and WordPress
  • Research and evaluate competitor marketing and digital content
  • Monitor all social media platforms for trends and user feedback 

Education

Bachelor of Commerce, Business Analytics – Haskayne School of Business, University of Calgary

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