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    Marketing Strategist - Canada - ruckus digital, Inc.

    ruckus digital, Inc.
    ruckus digital, Inc. Canada

    3 weeks ago

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    Description

    As a Senior Digital Media Strategist at ruckus Digital, you understand the nuances and complexities of digital marketing and communication.

    You're able to take client goals and translate them into executable tactics that make sense in a social environment.

    You have a strong understanding of the nuances between major and emerging social platforms and how to identify the right fit for client campaigns.

    And you understand how social media fits into the broader communications mix and can make and execute on recommendations that tie into a larger marketing strategy.

    But above all, you're a team player, creative thinker, and passionate about all thing digital.
    Work with account teams and clients to develop and execute digital strategies to best reach target audiences
    Contribute towards paid strategy development and execution, including SEM, social media, programmatic, influencer, display, and native advertising
    Work with internal teams to implement owned, earned and paid activations and ensure they stay on strategy (i.e. monthly content calendar creation, community management efforts, creative asset development)
    Oversee the day-to-day management of strategic projects and deliverables
    Ensure copy and creative assets match up to a client's voice, tone and brand guidelines Proactively manage clients' budgets and paid media spends
    Identify reactive opportunities to capitalize on trending topics or content formats for clients
    Ability to report on KPIs, while contributing meaningful insights based on data
    Contribute towards the evolution of the agency's roster of digital offering
    Working with and mentoring junior staff
    5 + years' experience in social and digital media strategy
    ~ Strong communication skills including writing, editing, proofreading, and presentation
    ~ Project management skills, including the ability to create and adhere to timelines and schedules
    ~ Experience with Sprout Social, Canva or back-end of social platforms for campaign management is valued.

    ruckus Digital is committed to offering competitive pay for the role and experience that the candidate brings. This is an opportunity to work with the best digital team in the business. In addition to comprehensive health and dental benefits, APEX offers a wellness allowance, and a cell phone/internet allowance. APEX has a hybrid work model where we work 2 days in office (client dependent).

    We feel that this model promotes creativity, collaboration, especially with junior staff, and professional development while still giving employees the flexibility of remote work.

    ruckus Digital is dedicated to employment equity and welcomes diversity in the workplace.
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