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    marketing & digital strategist (f/h) - Calgary, AB, Canada - White Bay group

    White Bay group
    White Bay group Calgary, AB, Canada

    2 weeks ago

    Default job background
    Description

    Join a fast-growing B2B digital marketing agency based in Calgary My client is an exciting B2B agency focused on helping their clients which span across North America.

    Specializing in search, content, and paid marketing, they utilize the power of growth marketing in order to change the future for their B2B Clients.

    As the Digital Marketing Account Manager, you will work alongside the Digital Strategy team, reporting to the Digital Lead.

    Although managing client accounts is a key factor of this role, you will also be helping to manage their future plans, giving ideas, and suggestions, critiquing plans and ideas, advising, and solution providing You will both maintain and foster current client relations, whilst also successfully engaging in new relationships.


    Strategic Planning:
    Develop digital marketing strategies aligned with the client's business objectives. SEO, content, social media) to create integrated campaigns.
    Oversee the implementation of digital marketing campaigns, ensuring they are executed effectively and on time. Monitor campaign performance and make adjustments to optimize results.
    Manage the budget allocated for each client's digital marketing campaigns. Use analytics tools to track and measure the performance of digital marketing campaigns.
    Generate regular reports for clients, highlighting key performance metrics and insights. Provide actionable recommendations based on data analysis.

    Collaborate with various teams within the agency, such as content creators, graphic designers, and SEO specialists, to ensure the successful execution of campaigns.

    Stay up-to-date with industry trends, changes in digital marketing, and emerging technologies. Work towards building long-term relationships with clients.3+ years experience in Digital Marketing/Account Management.
    ~ Solid experience working with SEO, Paid Media & Content. These are 3 essentials
    ~ Solid and proven experience working on successful digital strategies and campaigns.
    ~
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