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    Campaign Analyst - Ontario, Canada - IFG International Financial Group Ltd

    IFG International Financial Group Ltd
    IFG International Financial Group Ltd Ontario, Canada

    1 week ago

    Default job background
    Description

    Our client, a big 5 bank, is looking for a Campaign Analyst for an initial 12-month contract.

    Responsibilities:

    • Develop and execute direct to consumer campaigns
    • Review and analyze campaign business requirements and produce Technical Implementation Plans
    • Build potentially recurring campaigns with automation in mind and automate campaigns as required
    • Establish a two-way working relationship with internal partners and proactively communicate project status updates to Campaign Production Manager, Leads Manager, Measurement Analysts and Product & Marketing business partners
    • Support the lead generation cycle by monitoring file execution processes and ensure final output

    Must-Have Skills:

    • Minimum 3 years of campaign or database marketing experience
    • High level of proficiency with SQL and SAS
    • Working knowledge of customer relationship management, campaign design and development
    • Experience in data analytics, developing and executing direct marketing campaigns, analyzing marketing campaigns and initiatives
    • Ability to translate business strategies into technical requirements
    • Proficient in MS Office (Word, Excel)

    Nice-to-Have Skills:

    • Previous baking / FI experience
    • UNICA Campaign or equivalent experience

    If qualified and interested, send your resume in word to

    #J-18808-Ljbffr
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