- Supporting the development of campaign plans and developing assets for activation across the full marketing funnel leveraging MarTech
- Planning marketing activities to maximize awareness, develop client relationships, build pipeline and increase market share
- Leveraging data to evaluate the impact of marketing activities (at the campaign level
- Working across several marketing campaigns simultaneously by balancing competing priorities and demonstrating flexibility to adapt to changing priorities
- Understanding of channel strategies and marketing tactics across a wide variety of functional areas of the marketing mix including: brand, digital and social marketing, public relations, analyst relations, collateral, thought leadership, sales tools and events
- Understanding of marketing trends and channels that increase demand generation and brand equity and demonstrates an ability to quickly pick up industry related concepts
- Building relationships confidently and working effectively in a team environment
- Understanding of modern marketing and sales capabilities including marketing automation principles and content marketing, ideally in a B2B or services contex
- Understanding marketing trends and channels that increase demand generation and brand equity and demonstrates an ability to quickly pick up industry related concept
- Understanding how to leverage marketing automation systems to bring personalization to marketing activities such as Salesforce Marketing Cloud
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Global Campaigns Senior Associate - Toronto, Canada - Taleo BE
Description
Line of Service
Internal Firm ServicesIndustry/Sector
Not ApplicableSpecialism
IFS - Internal Firm Services - OtherManagement Level
Senior AssociateJob Description & Summary
A career in Sales and Marketing will provide you with the opportunity to focus on positioning a distinctive PwC brand in the marketplace and drive long term revenue growth for the Firm. You'll focus on designing, developing, and implementing communication programmes and media events to promote and sell the PwC's brand and services as well as contribute to and evaluating our pricing strategies in the marketplace.The Global Marketing Organization (GMO) is a critical enabler of PwC's growth, driving value for one of the world's most trusted brands, raising our profile, serving as an authoritative voice on the topics that matter most to the world, and driving tech-enabled, data-led impact and best practices.
The Global Campaigns team drives data-led integrated marketing strategies to build awareness, pipeline and market share with focus on Global Clients. The Global Campaigns Senior Associate will support priority topics or business campaigns across customer journeys for activation across the marketing funnel by territories. Requirements include: understanding of how to deliver impact through marketing, ability to work across multiple marketing platforms, flexibility and desire to be a team player.
Meaningful work you'll be part of
As a Global Campaigns Senior Associate, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. Responsibilities include but are not limited to:
Experiences and skills you'll use to solve
Why you'll love PwC
We're inspiring and empowering our people to change the world. Powered by the latest technology, you'll be a part of amazing teams helping public and private clients build trust and deliver sustained outcomes. This meaningful work, and our continuous development environment, will take your career to the next level. We reward your impact, and support your wellbeing, through a competitive compensation package, inclusive benefits and flexibility programs that will help you thrive in work and life. Learn more about us at
Your Application to PwC
We embrace new technology to deliver securely and differently for our candidates. To protect your personal information, apply at and visit to learn more about what your recruitment experience could look like.
The most connected firm through activity based working
PwC Canada is committed to cultivating an inclusive, hybrid work environment - one that is collaborative, supportive and productive. We work in-person and virtually, as is best suited for our clients, teams and people. We want you to be intentional with your work, how you do it and where it's done. PwC offices are hubs of connectivity and learning. We strongly encourage our people to prioritise in-person work, whether it's in the office or at a client site. This means we expect you to be in-person (either with clients or in the office) at least half of your time. We know that hybrid work is all about balance, and capturing the benefits of in-person work is essential to your growth at the firm. Exact expectations for your team can be discussed with your interviewer.
Education (if blank, degree and/or field of study not specified)
Degrees/Field of Study required:Degrees/Field of Study preferred:Certifications (if blank, certifications not specified)
Required Skills
Optional Skills
Desired Languages (If blank, desired languages not specified)
Travel Requirements
Not SpecifiedAvailable for Work Visa Sponsorship?
NoGovernment Clearance Required?
NoJob Posting End Date
At PwC Canada, our most valuable asset is our people and we grow stronger as we learn from one another. We're committed to creating an equitable and inclusive community of solvers where everyone feels that they truly belong. We understand that experience comes in many forms and building trust in society and solving important problems is only possible if we reflect the mosaic of the society we live in.We're committed to providing accommodations throughout the application, interview, and employment process. If you require an accommodation to be at your best, please let us know during the application process.To learn more about inclusion and diversity at PwC Canada: Be a part of The New Equation.Chez PwC Canada, notre atout le plus précieux, c'est notre personnel. Et c'est en apprenant les uns des autres que nous devenons plus forts. Nous avons à cœur de créer une communauté équitable et inclusive de professionnels de la résolution de problèmes, dans laquelle chacun se sent vraiment à sa place. Nous savons que l'expérience peut prendre diverses formes et, pour nous, donner confiance au public et résoudre des problèmes importants n'est possible que si notre milieu de travail reflète la diversité de la société dans laquelle nous vivons.Nous tenons à répondre à vos besoins tout au long du processus de demande d'emploi, d'entrevue et d'embauche. Si vous avez besoin de mesures d'adaptation pour être parfaitement à l'aise, faites-le-nous savoir à l'étape de la demande d'emploi.Pour en savoir plus sur l'inclusion et la diversité chez PwC Canada: Faites partie de La Nouvelle équation.