Sales and Marketing Specialist - Vancouver, Canada - Skullcandy

Skullcandy
Skullcandy
Verified Company
Vancouver, Canada

2 weeks ago

Sophia Lee

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Sophia Lee

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Description

Position Summary


As a
Sales & Marketing Specialist, you will play an integral part in driving the success of Skullcandy audio/gaming products and accessories across several Amazon global retail websites.

You will be the owner and gatekeeper to advertising efforts on-/off-Amazon, utilizing Amazon's Sponsored Ads and Demand Side Platform (DSP).

You will also be responsible for supporting the launch of new products and ensuring best-in-class merchandising and promotional outcomes for Amazon shoppers.


Primary Functional Responsibilities

  • Plan and implement promotional programs and advertising campaigns in alignment with Skullcandy's overarching Amazon marketing strategy.
  • Draw insights from performance data, build reports and share with internal and external stakeholders.
  • Liaise with Amazon contacts to plan and execute campaigns. Partner with internal marketing teams to ensure promotional and advertising activations are compliant with Skullcandy's master brand.
  • Liaise with internal/external Marketing partners on localized asset translation/creation (as needed).
  • Support Vendor Support and Brand Registry related issues/escalations to ensure proper representation of the brand/products on Amazon's websites.
  • Regularly engage/collaborate with other members of the team to ensure advertising efforts coincide with broader business objectives.
  • Accountable to an advertising budget and performance metrics.
  • Maintain marketing dashboards and other internal tools measuring business performance.
  • Support other projects and duties on an asneeded basis.
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NOTE: Some international travel may be required. A valid driver's license and active passport required.


Education:
Bachelor's Degree in Business (Marketing preferred)


Skills:


  • Microsoft Office, comfort with Excel/PowerPoint.
  • Experience with Amazon Vendor Central and/or Seller Central, and Amazon Advertising Console are an asset.
  • Familiarity with Amazon business metrics.
  • Strong written English in the context of supporting SEO content creation.
  • Some experience managing a marketing budget.

Competencies:


  • Attention to detail
  • A bias to action is critical
  • Ability to switch between tasks in a dynamic environment
  • Strong communication skills and comfort working with external and internal stakeholders
  • Ability to interpret data and report on performance, insights, and recommendations in order to create change
  • Fluent in Amazon business metrics and terminology

Benefits

  • Halfday Friday
  • Industry Discounts
  • Skullcandy Product Discounts
  • Dog at Work Policy

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