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    Director, Account Planning - Ontario, Canada - Acosta Canada

    Acosta Canada
    Acosta Canada Ontario, Canada

    3 weeks ago

    Default job background
    Full time
    Description

    Education Requirements:

    • High School Diploma/GED
    • Bachelor of

    Arts Degree Experience Requirement:

    • Bachelor's Degree in Marketing or related field;
    • Client service, business development and overall program management experience (concept, implementation and execution with excellence);
    • Experience managing a multi-market team of MarketManagers/Event Managers; plan-a-gram" software expertise, presentation skills):
    • Strong client communication skills (insight, analysis, and program reporting);
    • Solid understanding of social media tools and digital platforms;
    • Strong computer application skills (Excel, Word, PowerPoint) and ability to work in a digital work environment; and
    • Must be available to work flexible work hours which will include evenings and/or weekends at times. We are committed to providing accommodations for persons with disabilities. The Account Director is primarily responsible for the design, management and execution of local and regional events in conjunction with traditional experiential program execution. It will require event planning, event implementation, vendor negotiation/management, budget development and tracking, and creation of marketing and measurement plans. The Account Director will manage these promotions as they go live, be a loyal brand advocate and work closely with your team of Market Managers and vendors to consistently exceed expectations. It will require creating and activating fully integrated marketing campaigns that bring clients brands to life in a variety of ways through event marketing, PR stunts, regional and national events and channel specific advocacy events/parties, viral campaigns and digital executions. Challenge and manage a team of in-field Market Managers as well as an in-house team of Account Managers;
    • Identifying venues and assisting in multi-market site selection and negotiation;
    • Negotiating and managing vendors to ensure flawless execution and ensure optimum return on cost;
    • Administrative oversight (HR, recruiting, accounting, legal);
    • Direct management of individuals and indirect management of 30+;
    • Tracking and maintaining all event budgets, responsible for the bottom line delivery of your project;
    • Crisis management
    • identify field issues and develop solutions;

    Position Type:
    Full time


    Business Unit:
    Marketing
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