Advertising Specialist, Amazon Global - Vancouver, Canada - Skullcandy

Skullcandy

Verified Company

Vancouver, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Position Summary

As an Advertising Specialist, you will play an integral part in driving the success of Skullcandy audio/gaming products and accessories across a number of Amazon global retail websites.

Reporting to the Director, Amazon Global, you will be the owner and gatekeeper to all full-funnel advertising efforts on-/off-Amazon, utilizing Amazon's Sponsored Ads and Demand Side Platform (DSP).

Primary Functional Responsibilities

Plan and implement PPC/DSP advertising campaigns in alignment with Skullcandy's overarching Amazon marketing strategy.
Draw insights from performance data, build reports and share with internal and external stakeholders.
Liaise with Amazon Ads teams to plan and execute campaigns. Partner with internal marketing teams to ensure all advertising activations are compliant with Skullcandy's master brand.
Liaise with internal and external Marketing partners on localized asset translation/creation (as needed).
Support Brand Registry related issues/escalations to ensure proper representation of the brand on Amazon's websites.
Regularly engage/collaborate with other members of the team to ensure advertising efforts coincide with broader business objectives.
Accountable to an advertising budget and performance metrics.
Maintain marketing dashboards and other internal tools that measure advertising performance.
Support other projects and duties for the Manager, Marketing on an asneeded basis.

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NOTE: Some international travel may be required. A valid driver's license and active passport required.

Required Experience & Skills

Education:
Bachelor's degree in Business (Marketing preferred)

Skills:

Microsoft Office, comfort with Excel/PowerPoint.
Experience with Amazon Vendor Central and/or Seller Central, and Amazon Advertising Console are an asset.
Familiarity with Amazon business metrics.
Strong written English in the context of supporting SEO content creation.
Experience managing a marketing budget.

Competencies:

Attention to detail
A bias to action is critical
Ability to switch between tasks in a dynamic environment
Strong communication skills and comfort working with external and internal stakeholders
Ability to interpret data and report on performance, insights, and recommendations in order to create change
Fluent in Amazon business metrics and terminology

Benefits