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    Product Consultant – CRM - Toronto, Canada - McDonald's Canada

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    Full time
    Description
    Job Description

    The Opportunity
    How would you like to work for the #1 quick service restaurant operation in the world?

    We currently have an opportunity for a Product Consultant – CRM & Web, to join our Technology team at the Toronto Corporate Office. If you thrive in a fast-paced environment filled with non-stop action, then this role is for you

    Who You Are
    You are a product enthusiast with CRM programs, Marketing Technology, Website and/or ecommerce platforms. You're comfortable working alongside development teams at all stages of the software development life cycle along with partnering closely with marketing partners to ensure the product meets the business users' expectations. You have a relentless focus on user experience and a keen eye for design. You can analyze consumer behavior and trends to identify opportunities for innovation. You value data over opinions and have an intrinsic curiosity. You're a self-starter with an ambitious ability to get things accomplished. You can juggle multiple projects and commitments without breaking a sweat and have strong communication skills. You're organized, creative, a problem solver, and enjoy partnering with others to drive results.

    What's in it for you?
    This is an unparalleled opportunity to join a growing organization during an exciting time of transformational change. You will gain exposure across all levels of the organization, from your team members to the Executives and Franchisees. You are looking for a company with a winning culture where you can grow in depth and breadth while making a tangible impact on central initiatives.

    Principal Accountabilities: In addition to following McDonald's policies and procedures, principal accountabilities include, but are not limited to:

    • Drive the design and development of digital product capabilities with a focus on MarTech Platforms and Website and data platforms.
    • Thoroughly understand guest and business user's needs and anticipate user demands in order to design and develop engaging digital products for Canada based on centrally-built core products from the Global Technology team.
    • Lead the discussions with digital marketing, CRM Ops team, data teams and partner agencies to ensure there is alignment and clear understanding of product requirements and use cases.
    • Manage and maintain a balanced product roadmap across multiple business and functional team.
    • Generate product insights based on identified feature requests, pain points, and overall software strategy.
    • Clearly articulate product decisions to users, the product team, internal stakeholders, and engineers.
    • Manage project planning, sprint and release planning, demos and other Scrum-related meetings.
    • Work in sync with your Global peers (US, AU, UK, DE, FR) and the global Technology team to drive and develop local strategy.
    • Prioritize digital product initiatives and transform product requirements into best-in-class digital products that deliver "everyday convenience and fun" to our guests.
    • Understand and represent Canadian market needs and priorities to Global teams as part of planning and development of new features and defect resolution
    • Work with Global colleagues and cross functional team members at McDonald's Canada to coordinate and align digital product execution and delivery.
    Qualifications
    • Experience: 1-3 years of product management experience with 1-3 years of experience in marketing technology (MarTech)
    • Technical skills: experience working with Braze, Adobe ACS or Salesforce with demonstrated skills in Microsoft Word, Excel, and PowerPoint. Adobe AEM experience considered an asset
    • Ownership: organized with excellent multi-tasking skills, and the ability to work within tight deadlines while still maintaining a high level of accuracy
    • Collaborative communication skills: excellent written, oral, interpersonal, and presentation skills with the ability to effectively interface with corporate staff, restaurant management teams, and internal partners. Bilingual in English and French (written and oral communication skills) an asset
    • Innovative problem-solving skills: critical thinker and ability to escalate when assistance is needed in a timely manner
    • Agility: Ability to work in a fast-paced, autonomous environment
    Additional Information

    McDonald's Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.



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