Amazon Sponsored Ad Consultant - Ajax, Canada - KapscoMoto Inc.
Description
KapscoMoto is a dynamic and rapidly growing ecommerce company committed to delivering high-quality products to our customers through various online platforms.
As part of our continuous efforts to optimize our digital marketing strategies, we are seeking a talented and experienced Amazon Sponsored Ad Consultant for freelance work.
This role offers a freelance arrangement with a hybrid work style. Compensation details will be established at a later stage.
Your primary responsibilities will include:
1.
Auditing Current Ad Setup:
- Conduct a thorough analysis of our existing Amazon Sponsored Ad campaigns.
- Identify areas for improvement and optimization in terms of targeting, keywords, ad groups, and overall campaign structure.
2.
Strategy Development:
- Develop and implement comprehensive strategies to enhance the performance of our Amazon Sponsored Ads.
- Work closely with internal teams to align advertising efforts with overall business goals and marketing initiatives.
3.
ACOS Optimization:
- Strategize and execute plans to improve Advertising Cost of Sales (ACOS).
- Monitor and adjust bids, keywords, and ad placements to achieve optimal ACOS while maintaining or improving sales.
4.
Budget Management:
- Analyze current ad spend and identify opportunities to reduce costs without compromising performance.
- Implement budget allocation strategies to maximize ROI and minimize unnecessary expenditures.
5.
Performance Reporting:
- Provide regular and insightful reports on key performance metrics, including impressions, clicks, conversions, and return on ad spend.
- Utilize datadriven insights to make informed recommendations for continuous improvement.
Qualifications:
- Proven experience in managing and optimizing Amazon Sponsored Ad campaigns.
- Indepth knowledge of Amazon Advertising platform and its various features.
- Strong analytical skills with the ability to interpret and leverage data for strategic decisionmaking.
- Familiarity with industry trends, best practices, and algorithm changes on Amazon.
- Excellent communication and collaboration skills to work effectively with crossfunctional teams.
If you are passionate about driving success through Amazon Sponsored Ads and have a track record of improving ACOS and decreasing spend, we would love to hear from you.
Job Type:
Freelance
Schedule:
- On call
Application question(s):
- Can you work a hybrid in a freelance setting?
Experience:
Amazon Sponsor Ad: 4 years (preferred)
Work Location:
Hybrid remote in Ajax, ON L1S 2E3
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