- Manage and maintain the Social Media calendar and implement social campaigns
- Create & implement engaging & current content for social media platforms
- Work with 3rd party organisations and tourism stakeholders to develop and promote collaborative content
- Brief and manage the Request For Proposal (RFP) process and execution of asset development projects including photography, videography, social and written content.
- Support and lead the direction of shared digital asset management systems, including rights management
- Work with the Communications Manager to determine project budgets and schedules and deliver accordingly
- Manage 3rd party, UGC, content creation and distribution platforms
- Research & maintain fresh and relevant website destination content, blogs, and events content
- Create an engaging bi-monthly stakeholder newsletter and regular resident sentiment survey
- Stay current with social media trends and platforms
- Monitor and report on monthly social media output and results for monthly KPI report and as required report on the Organization's objectives
- Support the Communications Manager with media hosting and travel trade in-destination as needed
- Assist the Communications Manager in preparing for and attending consumer shows as needed
- Assist the Communications Manager with developing and enhancing the CRM database and consumer-direct content
- Post-secondary education in communications and/or marketing or work equivalent
- Proven experience in managing multiple social media accounts simultaneously
- Excellent interpersonal communication skills
- Proven experience in implementing strategy and content on social media platforms
- Proficiency in MS Office, Google Workspace and Adobe Creative Suite or equivalent
- Ability to manage multiple projects and deadlines under pressure
- Clean class 5 driver's license and own vehicle
- Familiarity with photo and video editing software
- Experience in event or project management
- The ability to credibly participate in strenuous outdoor activities such as mountain biking, hiking skiing or snowboarding.
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Communications Specialist - Canada - Tourism Golden
Description
Communications & Asset Development CoordinatorFull-time
Permanent
Tourism
The role of the Communications & Asset Development Coordinator is to assist the Communications Manager in the development and implementation of an annual communications and public relations strategy.
Reporting to the Communications Manager, the Communications & Asset Development Coordinator is responsible for managing Tourism Golden's social media presence as well as organizing asset development projects, ensuring all activity is completed within the strategy budgets, and accurately representing the destination and brand of Tourism Golden.
The Communications & Asset Development Coordinator will monitor and analyze social media output and asset development activity and assist the Communications Manager in determining the achievement of strategy goals and objectives.
The role also includes daily management of social media platforms, generation of content, and managing 3rdparty suppliers to ensure continuous growth and increasing engagement.
Ensure the Tourism Golden brand is woven into all activities to create consistent brand messagingWe encourage all qualified applicants, including visible minorities, Indigenous Peoples, persons with disabilities, and persons of diverse sexual orientation, gender identity or expression (2SLGBTQIA+), to apply for this position.
This is an entry-level permanent full-time position and regularly requires working weekends and evenings. The deadline for application is Sunday, April 7 at 11:59 pm.Phone Call Applications will not be accepted
Communications & Asset Development Coordinator
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