Digital Marketing Co-op Student - Mississauga, Canada - Proax Technologies
Description
Who are we?
Proax Technologies is a leading Technical Automation Distributor that offers innovative product solutions in the areas of Automation and Robotics, Motion Control and Machine Safety, creating close relationships with our valued customers, vendors, and employees.
Why Choose Proax?
- Great Place to Work Certified
- We offer an engaging, inclusive, clean, and safe work environment
- Technical training of our products to ensure quality customer service
- Opportunities for career growth and development
- Competitive salaries and benefits
- Work with collaborative team members in the automation industry
About You
Are you constantly curating new trends? Are you interested in learning and trying new marketing strategies? There is no need to mention that you are interested in the B2B sector.
About the Role
We are seeking a Digital Marketing Co-op Student who loves writing engaging digital communication for targeted audiences to inspire conversation and support business growth.
You will gain a lot of experience working with our marketing team and never run out of things to try.
This is a hybrid role at our office at 6700 Millcreek Drive, Mississauga, ON L5N 8B3; Monday - Friday, 8:30 AM to 5:00 PM (full-time).
Job Duties/Responsibilities
- Set up Google and LinkedIn advertisements
- Work with a variety of partners, both internal and external, to identify and develop compelling and engaging content
- Contribute to the development of creative strategies that will boost branded content and increase audience engagement
- Assist with the design, build and maintenance of our social media presence
- Optimize both traffic and conversion rates through organic SEO
- Perform ongoing keyword discovery, expansion and optimization
- Conduct research and stayup to date on competitors and trends; develop digital communication strategies accordingly
- Manage projects by developing work plans, obtaining approvals and meeting deadlines
- Foster and build positive working relationships with internal and external stakeholders
- Support the overall vision of the Marketing Team as needed
Requirements/Skills
- Familiar with creating SEOoptimized contents
- Reliable and able to meet all deliverable deadlines
- Basic technical knowledge of HTML and web publishing
- Knowledge of SEO and web traffic metrics
- Strong written and verbal communication skills in English (Bilingual in French/English is an asset)
- Understanding of social media (LinkedIn is an asset)
- A strong critical thinker able to analyze and synthesize complex material into interesting marketable content
- Highly developed interpersonal skills, team player and demonstrated ability to work effectively with stakeholders
- A capacity to work well under pressure and respond effectively in a demanding and fastpaced environment
Educational Requirements
- Enrolled in a postsecondary Degree/Diploma program in Communications, Marketing, Business, Computer Science or a related field
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