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    Content Marketing Creator - Ontario, Canada - INKAS Group of Companies

    INKAS Group of Companies
    INKAS Group of Companies Ontario, Canada

    3 weeks ago

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    Description

    Job Description:

    We are seeking a talented Digital Content Creator with a specialization in copywriting to craft captivating and impactful content across various digital platforms.

    If you have a flair for storytelling, a knack for attention-grabbing copy, and a passion for digital trends, we want to hear from you


    Responsibilities:
    Develop and implement digital content strategies aimed at elevating brand visibility and audience engagement.
    Produce high-quality, original written content tailored for social media, websites, email campaigns, and other digital channels.
    Collaborate closely with marketing and design teams to ensure seamless integration of copy across all digital platforms.

    Conduct regular content audits and performance analyses to track key performance indicators (KPIs) and optimize content for maximum impact.

    Utilize data-driven insights to refine content strategies and drive improved results.
    Stay abreast of industry trends and emerging best practices to enhance content quality and effectiveness continually.


    Requirements:
    Proven experience as a Digital Content Creator with a focus on copywriting.

    Proficiency in crafting various types of content, including short-form/social media posts, web copy, editorial articles, advertisements, and video scripts.

    Ability to adapt tone and style to align with campaign objectives and target audiences effectively.
    Familiarity with modern AI tools and platforms to enhance content creation processes.
    Experience in PR (Public Relations), including media relations, press release writing, and pitching, is advantageous.
    Knowledge of social media platforms and content management systems.
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