Gregory Bourne

Marketer with IT experience

Freelance work November 2017 – 2021 Copywriter and Content Marketer ▪ Proofread, editing, and improve written content ▪ Optimize written content while respecting SEO and Google Analytics ▪ Analyze and enhance web traffic by using metrics ▪ Publish articles and images on the internet MCIS Language Solutions March 2016 – Present Digital Marketing Coordinator ▪ Writing web copy for website ▪ Copyedit landing page for corporate website • Assist Sales and Marketing Director in developing and executing a white label program for Language Service Provider partners • Coordinate with web service and designer third-party vendors • Ensure that brand is consistent across website and print materials • Copywriting for the corporate website and newsletter Sales Representative ▪ Write blog articles for social media campaigns to create brand awareness ▪ Update marketing materials, devise and execute marketing campaigns geared towards MCIS’ training programs. • Create Facebook ad campaigns • Preparing and issuing invoices for students. Keeping customer files updated with current invoices, bills, and contact information • Host in-person information sessions regarding interpretation and translation courses Systems Support Associate ▪ Create training material and provide training on the use of CRM system ▪ Generate various reports around language services for victims of violence, monthly activity on assignments and other relevant reporting for auditing and other statistical purposes ▪ Successfully analyzed and loaded large volumes of client data into the Apricot system and implemented data integrity procedures using custom-built reports Gregory Bourne 2 - 2 - ▪ Perform research, analysis, and maintenance of agency data within the appropriate internal systems ▪ Database management.

BA in Communications
Dawson CEGEP Montreal, QC

Certificate in Multimedia Specialist
Humber College Toronto, ON