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    Account Manager, Paid Social - Toronto, Canada - GroupM

    GroupM
    GroupM Toronto, Canada

    Found in: Talent CA C2 - 5 days ago

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    Description

    Description

    Position at GroupM Nexus

    Account Manager - Paid Social

    Overview:

    The Account Manager–PaidSocial is responsible for developing thepaidsocialmedia approach and executing these tactics via multiple social channels for a leading CPG beauty client.

    As the Account Manager, you will be responsible for the day-to-day management of a global client's paid social initiatives. This includes developing strategy and managing the execution of paid social campaigns based on the client's business objectives.

    YOURIMPACT:

  • Managepaidsocialmediacampaigns (Facebook, Twitter, Snap, Linkedin, Pinterest)
  • Create, manage and execute strategicpaidsocial plans that meet client's goals
  • Define a campaign strategy and deliverables plan that exceeds client expectations
  • Create, present and gain client approval oncampaign strategies and tactics
  • Oversee and deliver on Account Management business processes
  • Forecast, generate and maximize revenue opportunities with clients
  • Monitor, track, evaluate and optimize campaign performance to maximize client investment
  • Cross-functional campaign development with internalbiddableteams as well as sister media agencies
  • Maintain positive client relationships, expectations and communications with the assistance of internal resources
  • Build on an existing level ofpaidsocialmediaexpertise and develop a reputation for innovation and efficiency
  • Stay up-to-date with industry trends and developments inpaid social, digital marketing as well as consumer behaviour and recommend improvements to accounts
  • Aid in creation of new business presentations,POVs, best practices and key process documentation

    • YOURQUALIFICATIONS:

  • Hands on experience planning andexecuting paid social campaigns
  • In-depth knowledge of paid-social platforms (Facebook, Twitter, Snap, LinkedIn, Pinterest)
  • Great attention to detail and time management skills
  • Minimum of2-3 yearsof paid social experience
  • Ability to interact in a professional manner and deal with clientsin a fast-paced environment
  • High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint
  • Technical and analytical mindset

    • About GroupM

    GroupM is the world's leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare,MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company,Xaxis. GroupM's portfolio includes Data & Technology, Investment, and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.

    GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.

    We're an equal opportunity employer and values diversity in its workforce. If you have a disability or special need that requires accommodation at any time during the recruitment process, please let us know. While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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