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    Data Quality Developer - Ontario, Canada - Ford Motor Company

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    Description

    Do you believe data tells the real story? Redefining mobility requires quality data, metrics and analytics, as well as insightful interpreters and analysts.

    That's where Global Data Insight & Analytics makes an impact. Join us and use your data expertise and analytical skills to drive evidence-based, timely decision making.

    The Senior Adobe Analytics developer will be part of a team responsible for implementing a robust end-to-end tag management solution and framework for the Ford digital properties across the enterprise.

    This individual will be a key member of the Global Data Insights and Analytics team, working alongside the Global Digital Product teams and agency partners to help optimize the analytics tagging implementation.

    The ideal candidate for this position will be a self-starter, have a combination of strong analytical, problem solving, data manipulation skills and experience with the ability to influence strategic recommendations in the tagging eco-system.

    Although this is a remote opportunity, there is a preference for candidates with the ability to work hybrid out of our Dearborn, MI office.

    Configure and implement end to end Adobe analytics site tagging based on the solution design reference and define efficient data capture methods.

    Partner with product, analytics, and agency teams to setup robust tagging for key KPIs within Adobe Launch, Digital Data layer, test and validate end to end implementation.

    Identify process efficiencies and make recommendations for ongoing tag management, data collection and governance.

    Develop cohesive measurement strategies and planning that ensures data collection aligns to measurement priorities and recommend processes for integrating platforms to ensure data flow between systems.

    Enhance requirements for digital data layers (event based like ACDL) within Ford's Tag Management solution (Adobe Data Collection).

    Must be hands-on and work as part of technical analytics team for data framework implementations using Adobe Analytics, Adobe Target, Adobe DTM (Adobe Launch), mobile SDKs, Adobe APIs, and corresponding features.

    Participate in QA and deployment processes (Agile methodology, etc.).

    Participate/lead discussions with customers, cross functional teams and senior leadership on analytics strategy, requirements, algorithms behind specific metrics and drive resolution where needed.

    Bachelor's degree in Computer Science, Computer Engineering, Electrical Engineering or related field or a combination of education and equivalent work experience.

    2+ years of experience in design, development, and implementation of Adobe tag management solutions for company web, mobile and app platforms.

    Master's Degree in Computer Science, Computer Engineering, Electrical Engineering or related field

    Excellent understanding of Tag Management System Architecture, Cloud-based information systems, solid debugging and troubleshooting skills (Adobe Experience Cloud Debugger and Omnibug), experience leveraging APIs for reporting automation.

    Have solid analytics implementation experience across the life cycle and digital platforms (including web, responsive and native apps) using Adobe Analytics especially for complex eco-systems (multiple sites/apps, 100s of custom tags, multiple implementation techniques for main site/syndicate sites etc.)

    Ability to activate, create and configure rules within DTM/Launch, Test and validate data capture, Configure the Adobe Analytics environment to accept data, Utilize a data layer within a deployment.

    Experience in leading discussions focused on analytics implementation, customization, and automation of data collection processes.
    Will you be a leader, a changemaker, a technical expert, a culture all the above? Immediate medical, dental, and prescription drug coverage
    Flexible family care, parental leave, new parent ramp-up programs, subsidized back-up childcare and more
    Paid time off for individual and team community service
    A generous schedule of paid holidays, including the week between Christmas and New Year's Day
    Visa sponsorship is available for this position.

    All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status.

    In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call
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