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    Digital Marketing Specialist - Vancouver, BC, Canada - Pan-Pacific Personnel Inc.

    Pan-Pacific Personnel Inc.
    Pan-Pacific Personnel Inc. Vancouver, BC, Canada

    2 weeks ago

    Default job background
    Description
    Job Title:
    Digital Marketing Specialist (SEO/SEM)


    Reference #:
    PFMSBC021123


    Duration of employment:
    Permanent Full-time or Part-time

    Employer:
    Hardwood flooring company

    Location:
    South Vancouver, BC


    Starting Date:

    ASAP

    Work hours:
    Mon-Fri (between 9am and 5pm) Hybrid work

    Compensations:
    $48K – 60K or $24-30/hr. (DOE)
    Benefits (after 3 months' probation period)

    Benefits:
    group insurance (medical, dental, life insurance、prescription drugs)

    Main Job duties:

    • Develop and implement marketing strategies and campaigns to promote the products and services
    • Conduct market research to identify target audiences and evaluate market trends


    • Improve funnel building

    • Lead Magnet, lead funnel, etc.
    • Create engaging content for various marketing channels, including social media, email campaign, blog, and website SEO&SEM
    • Manage Google my Business, Google ads, Facebook ads, Shopify page
    • Effective backlinking
    • Manage and optimize digital advertising campaigns to drive traffic and generate leads
    • Monitor and analyze campaign performance using analytics tools to measure effectiveness and make datadriven decisions
    • Collaborate with crossfunctional teams to ensure consistent brand messaging and alignment with business goals
    • Stay uptodate with industry trends and best practices in digital marketing
    • Other duties as required Minimum experience:
    • Exceptional communication skills in English
    • Solid knowledge of SEO/SEM
    • Proven experience in developing and executing successful marketing campaigns
    • Basic understanding of Shopify and web design
    • Basic knowledge of ChatGPT for blogging purposes
    • Familiarity with email marketing platforms and best practices
    • Experience in conducting market research and analyzing data to inform marketing strategies
    • Knowledge of advertising principles and techniques across various channels (print, digital, social media)
    • Postsecondary education in a related field preferred
    * There is no Visa support from the employer
    *Please apply only if you possess all of the requirements

    • We thank all applicants for their interest, however only those selected for an interview will be contacted. #J-18808-Ljbffr
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