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    Responsable Acquisition Marketing Online - Toronto, ON, Canada - InGenius Prep

    InGenius Prep
    InGenius Prep Toronto, ON, Canada

    1 week ago

    Default job background
    Description
    The Marketing Manager will be responsible for lead generation and growing the company's online and offline presence. The Marketing Specialist will develop and execute online and offline marketing campaigns, in addition to developing corporate partnerships.

    This is a position for someone eager to get extensive experience in marketing and business development, while working in a challenging, yet collaborative environment.

    If you live and breathe marketing, we need to talk This role will pay between $45,000 and $55,000 (CAD)
    Must be Mandarin/English bilingual

    • Deploy successful, full cycle marketing campaigns (start to finish)
    • Experiment with a variety of organic and paid acquisition channels: content creation, paid ads, event management, publicity, social media, lead generation campaigns, and much more
    • Create marketing content: blogs, email marketing, ebooks, flyers, graphics, etc
    • Plan and execute online events, such as webinars
    • Research and attend industry events: expos, networking events, etc
    • Produce valuable and engaging content for our social platforms and website
    • Allocate/invest marketing budget funds wisely
    • Measure and report performance of marketing campaigns, gain insight, and assess against goals
    • Support the sales process of enrolling students
    Must be outgoing, creative, diligent, and self-motivated

    • Must be extremely proficient with social media platforms
    • Experience in marketing (campus involvement, internships, etc.)
    • Up-to-date with the latest trends and best practices in marketing
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