Finding a date in person or using your app?

This is for my single friends, who already know this, but I found this surprising and you might not have realized it if you’re already partnered, but a large portion of heterosexual couples have found their person on an app, according to a 2019 study from Stanford.

According to sociologist Michael Rosenfeld, 39% of heterosexual couples found their significant other online, growing from 22% in 2009.

Beyond the fact that it’s a multi-billion-dollar industry with an effective marketing reach, the initial stigma of meeting someone online has worn off, and people are trusting the technology behind the sites a lot more, says the study.

Another study, conducted by Pew Research Group, broke down the difference between different age groups, with 48% of people aged 18-29 saying that they had used a dating app to find someone, with the percentage decreasing the older the demographic.

The study also noted that LGBTQ+ people had higher instances of using apps than people who identified as straight, who are roughly half as likely to use an app.

Consider dating another area of life that technology is streamlining, but there is still hope for those that want to connect in person. Technology is a good starting point for some and for others, it is easier to connect with someone through personal contact. Whatever works best for the individual because if we are alone, we want to connect with that someone special.