Integrated Mythology

Buzz Submitted by : Juan Imaz

Buzz: Personal Brand

Juan Imaz in BeBee; the platform to create, showcase and share your personal brand

I am the voice of the 21st Century and I can declare that with 100% certainty because in this century that voice belongs to us - it is not the voice of others, for in this century our entire life can be digitally recorded and the people who should be most interested in our life is the renaissance of our own home. 

We are therefore not the voice of a million people who follow the thought leader but now have the choice of being millions of voice that are a mosaic of a handful of people, all living together like cells live together in the human body.  This is a different choice to the one Juan Imaz articulates in his buzz.  No longer is this a zero sum game of choosing Juan's way or my way. 

Choosing affinity with the group is still a perfectly legitimate choice, but there are new forms of affinity which is the affinity that is within us, one that creates relationships not with the mass but with personal meaning.  These are my seeds of hope and the word culture comes from "agriculture" and therefore a culture that is found from one's own learning and ways of living.

Personal branding has had successful outcomes, and combined with new age perspectives such as a winning mentality i.e. we are not a loser and a culture of possibility thinking - where if we can think it, we can achieve it and amazingly we too can become the next Donald Trump.

Donald Trump is the ultimate personal brand - his personal brand is on hotels, on his plane and now about to be elected President of the United States 

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