My resume - Copywriting, web content management

Need help telling your brand story? Let’s connect!

Summary:

I’ve supported the communication needs of industry leaders in the telecom, commercial real estate, banking and insurance sectors.

I provide the following copywriting services:

– Blogs/Articles
– Press releases
– Website copywriting/editing
– FAQ documents
– Email copy
– Social media copy

Interested in finding out how I could help you tell your business’s story? Stop by my website and let's connect!

Skills and Knowledge:

• Copywriting
• Copy editing
• CMS
• HTML
• WordPress
• Adobe Creative Suite (Photoshop, Acrobat, InDesign)
• Microsoft Office
• Microsoft SharePoint
• Hootsuite

Work History:

Web Editor – The Market Herald (Canada)
January 2021 – Present

The Market Herald Canada is a leading financial news portal for self-directed investors. As the Web Editor, my primary objectives are to curate, write, edit and publish trending finance stories to the Market Herald Canada website.

“He dives head first into new challenges without hesitation. He has a strong work ethic, and adapts quickly to an ever-changing digital world.” ~ Jonny Kidney – Studio Manager & Executive Producer, The Market Herald Canada

“John is a seasoned editor and a great communicator. It has been a delight to cover small-cap Canadian business news under his guidance.” ~ Trevor Abes – Markets Reporter, The Market Herald

Copywriter – The Creative Group
June – December 2020

Provided web & social media copywriting support on a contractual basis. Clients included Johnston Equipment and Almega Co.

“John is an excellent addition to any growing team. He has an entrepreneurial mindset and goes the extra mile to ensure his clients are satisfied.” ~ Basem Hanna – President & CEO, Almega Co.

“Feedback we’ve received from our clients about both his work and the experience of working with John has been fantastic.” ~ Michelle Hacon – Senior Recruiter, Digital Media at The Creative Group

Referral Coordinator (contract) – Gowan Consulting
February – April 2020

Gowan Consulting is a leading provider of sustainable health and disability management workplace solutions. Accounts I managed included BMO and Ubisoft. Prior to my contract ending prematurely due to the COVID crisis, I managed close to 80 case files.

“He was very open to feedback and easily fit into our office group!” ~ Melanie McLeod – Referral Coordinator, Gowan Consulting

Digital Communications Specialist (Casual) – UPLevel
April – August 2019

Provided communications support to a leading ARM outsourcing firm (web, social media)

Sales Communications Manager (contract) – RBC Insurance
April 2018 – January 2019

Provided copywriting support to the group benefit sales and travel insurance teams.

“I have had the opportunity to work with John on many projects. He is accurate, efficient, and responsive.” ~ Christine Coakley – Product Manager, Health and Dental, Group & Business Markets at RBC Insurance

“John and I worked on the Sales Communication team at RBC Insurance. John proved to be hard-working team player, and brought good ideas to the table.” ~ Kate Hughes – Communications Coordinator, RBC Insurance 

Assistant Manager, Programs – Scotiabank
February – May 2017

Provided day-to-day communications support to the Business Service Centre team.

“John’s published content reflected his ability to easily capture the
essence of senior leadership messages. Appreciated his creative approach. Professional all the way.” ~ Kerry Yarwood – former Senior Manager, Scotiabank

Sales Communications Manager – RBC Royal Bank
August 2011 – July 2016

Provided communications support to several business lines, including Commercial & Small Business Banking, Operations, Digital and Compliance.

“John is a fantastic person to work with. He consistently delivers high-quality work with quick turnaround times.” ~ Sara Son Hing – Senior Director, Workforce Effectiveness and Readiness at RBC

“John always has clients & his audience front & center in any of his initiatives. A strong collaborator with a keen ability to stay current with evolving events with a positive genuine perspective. It has been a pleasure to work with him.” ~ Peter Riccio – Manager, HR Initiatives RBC Wealth Management & Insurance

Online Communications Specialist – The Cadillac Fairview Corporation Limited
September 2009 – August 2011

Led the development and ongoing management of Cadillac Fairview’s corporate intranet site, CF Connect. Managed content updates to cadillacfairview.com.

“John’s enthusiasm, creativity and commitment to delivering outstanding service to clients was critical to the successful launch and ongoing content management of Cadillac Fairview’s corporate portal.” ~ Heath Applebaum – Former Manager, Communications & Media Relations at Cadillac Fairview

Education and Professional Development:

• Adobe InDesign – University of Western Ontario
• Business Communications – Sheridan College
• Business Writing  – University of Calgary
• Computer Systems Support Certificate – Fanshawe College