Suppliers Pitching Other Suppliers....Enough Already!
If you are a business owner who blogs, then, you probably spend a lot of time creating content and sharing it in social media updates. I know I do. I invest hours upon hours to create pages upon pages of carefully crafted content and share it across many platforms.This content is intended to spark the interest of prospective clients and remind existing and former clients of our offerings. Something interesting has been taking place and I first wrote about it last year in:
- Follow me on social media. I am right here beBee and on Twitter, Facebook, and LinkedIn. If you offer a service that I think I might use at some point, I will definitely follow you back.
- Engage. I am always looking for opportunities to engage and share the helpful content of others. I do it proactively. Every day I log on and look for content to share.
- Tag me if you think there is something that may be of value for members of my network....and I don't just mean on promotional pitches. Some of those are fine but tips, ideas, strategies, even great articles related to team building, destinations, corporate events, and innovative event and meeting technology are always of interest.
- Share my content too. If you re-tweet what I share and like and comment on my status updates, you better believe I will notice and have a look at what you have to offer. Remember, re-tweet. Liking on Twitter does nothing. On LinkedIn and Facebook pages, liking AND commenting does the trick
- Join one of the B2B blogging communities I have started. I have set them up on 4 platforms and it's an opportunity to discover and share each other's content. It has been a challenge to find a core group of B2B bloggers and content producers who will consistently work together so you better believe that I will share your content if you are willing to work together. Without mutual sharing, we are all dead in the water. Social media algorithms have made sure of that. I am actively looking for other B2B businesses and suppliers so that we can share each other's content. So sign up.
- If you have more than 5,000 Twitter followers, join one of my Triberr tribes, check it regularly, and share. I run 4 tribes (Inspiration for Event Planners, Team Building Network for Executives, Corporate Incentive Travel Destinations, You go Girl.) I am not the only one who runs Triberr tribes. They are very helpful but they all need fresh blood, great content, and active participants.
- Join one of the LinkedIn Groups or beBee Hives that I run and share regularly.....helpful, informative, and useful content. I will notice and so will the other members.
- Suggest a CO-marketing opportunity.
- Refer business for a change.....don't always wait on me to refer business to you.
- Invite others suppliers to join with you as you respond to a request for proposal. I do this all the time and will happily participate if I can add value.
Articles from Anne 🐝 Thornley-Brown, MBA
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Comments
Anne 🐝 Thornley-Brown, MBA
6 years ago #7
Anne 🐝 Thornley-Brown, MBA
6 years ago #6
Perhaps they should remember that prospective and current clients are watching.
Devesh 🐝 Bhatt
6 years ago #5
Anne 🐝 Thornley-Brown, MBA
6 years ago #4
Still waiting on the word.
Anne 🐝 Thornley-Brown, MBA
6 years ago #3
Paul \ LOLOL I doubt it. I bet a certain person whose name I will not mention doesn't have this problem.
Anne 🐝 Thornley-Brown, MBA
6 years ago #2
Anne 🐝 Thornley-Brown, MBA
6 years ago #1