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    Account Director - Toronto, ON, Canada - North Strategic

    North Strategic
    North Strategic Toronto, ON, Canada

    3 weeks ago

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    Description

    North disrupts the industry with its approach to PR, influencer, social and digital, establishing itself as a Canadian agency leader.

    Where other agencies begin to stagnate, North has found the sweet spot between boutique and large agency: this 'twelve-year-old start-up' is running on fresh momentum.

    We're an agency all about taking risks, thinking big and a true belief that good ideas can come from anywhere.

    (As an Account Manager, Social and Influencer, your job is to partner with clients to relentlessly pursue innovative creative thinking, with a focus on identifying and leveraging new trends, executing programs, and developing client relationships. This role requires a passionate team leader with very strong creative, strategic thinking and organizational abilities. A strategic, creative and analytical thinker who can create cross-channel media strategies for our clients.
    Very strong in client communications and account management
    Experience with social and digital advertising (strategy development and executional experience)
    Work alongside our creative teams to develop creative for social & digital
    Strong understanding of content strategy implementation
    Demonstrate a superior understanding of the relevant social media and influencer landscapes and update broader team on emerging trends in the industry
    Building social advertising strategies to support client campaigns; able to place and track ads across social media platforms (eg, Meta, Twitter/X, TikTok, YouTube, LinkedIn, Netbase or similar for insights)
    ability to implement an effective reporting strategy on the metrics that matter to measure content performance and make timely suggestions on how to optimize (ongoing tracking and implementation of industry & brand best practices)
    Strong social writing skills; ability to write effective and thumb-stopping social content
    Acumen for social creative development; ability to work with and manage production partners during client campaign planning and execution ((i.e.

    manage creative specs and assets, work collaboratively with project manager, clients and partners on detailed work back schedules, prepare and manage promotions plans etc.)


    Work alongside IAT partners to manage trafficking and content deployment
    Build and manage strategic social influencer campaigns to grow and achieve business goals
    Participating in forecasting budgets and invoicing for a specific set of client accounts; 5+ years of experience in a social media or digital agency or SEM environment
    ~ Experience managing influencers is an asset
    ~ Good at multi-tasking, managing multiple partners, and program management
    ~ Bachelor's and/or post-graduate degree in Communications, Advertising, Media Studies or a related field
    ~ Experience in community management for brands is a must
    ~ Experience leading complex and highly strategic digital engagements
    ~ Strong proficiency in social platforms (Facebook, X (Twitter), TikTok, LinkedIn, Facebook, Pinterest, YouTube, Instagram, etc....), and base knowledge of effective measurement frameworks for social programs
    ~ Proficiency in social listening platforms such as Netbase
    ~ Shows strong initiative as an entrepreneurial thinker taking independent actions and calculated risks
    ~ Superior time management and organizational abilities, attention to detail, and ability to work in a fast-paced environment
    ~ Strong interpersonal abilities to effectively manage all internal and external relationships, vendors and agency partners
    ~ Skilled at analyzing data, deriving insights and building creative output to meet client objectives
    ~ Participation in new business pitches is an asset

    As a team we celebrate our company and employee milestones and encourage quality time together. We take pride in our entrepreneurial, creative and empowering culture, a result of our strong commitment to employee engagement.
    Meaningful work where you can have a direct impact working on some of the biggest brands out there
    A focused commitment to career development and personal success – let us help you.
    Highly competitive compensation and benefits package including substantial time off policies and mental wellness resources (like really. Hybrid work from home/office environment, parental leave top-up program, annual summer offsites, regular social events, cell phone & internet allowance, professional development and wellness allowance, and NO timesheets North Strategic is committed workplace diversity and will provide accommodation to applicants with disabilities throughout the hiring process
    #
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