Angella (Je Kyung) Park
Services provided: Illustration Services
About Angella (Je Kyung) Park:
Art Director / Graphic Design Specialist for Advertising & Marketing
Visual Storyteller with great  ideasđź’ˇÂ
Experience
Art Director - Formlabs SEP.2021 – DEC.2021 | ADLAB | BOSTON, MAÂ
É• Directed the team with a concrete idea while making social media campaigns (Instagram and TikTok) to solve the challenge of breaking the norm of 3D printing companies making technical information-focused campaigns by making stronger connections with target audiences in a humane wayÂ
É• Collaborated with strategists to present the long-term goals of the campaign for the client, backed up with creative solutions to define important beats of the story and message and how it relates to the brand valuesÂ
Graphic Design Specialist - Olipass CURRENT FEB 2021 – AUG 2021 | SAMSUNG INVESTMENT CO., LTD., | SEOUL, KOREAÂ
É• Trained employees on graphic design tools by heavily using Adobe Creative Suite to improve the quality of the cosmetic brand Ad banner and social media campaigns while taking responsibility for product photo shootings and video editingÂ
É• Created and managed a new website and revised elements for a logo design to improve the legibility and user experienceÂ
Social Media/ Marketing Intern - aSSIST NOV 2020 – FEB 2021 | ASSIST UNIVERSITY | SEOUL, KOREAÂ
É• Designed handout brochures and downloadable forms for the website utilizing Adobe InDesign and Photoshop as part of the advertising campaign for future candidates of the global MBA program targeting international studentsÂ
É• Created Banner Ads and edited contents of the official website with Webflow software and renovated the design of each webpage using while assisting the head of marketing with new strategies and survey creationÂ
Strategist - Body of Work JAN 2020 – MAY 2020 | ADLAB | BOSTON, MAÂ
É• Cooperated with a creative team to provide slogans for rebranding and offered creative solutions for the video campaign (Instagram and YouTube Channel)Â
É• Conducted surveys and a focus group to create an in-depth competitor report that led to offering new slogans for the creative teams to use for the production and successfully meeting the need of the client for brand repositioning
Education
Advertising | Master of Science (M.S.) Boston University College of Communication SEP 2019 - MAY 2022
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