Tanvir Shubho

Well-organized, creative, and experienced data-centric marketer with a successful track record of developing research-based brand & marketing strategies, and media plans. Executed hundreds of campaigns for large businesses like telecom, building materials, beverage, automotive, etc. In the past year, worked as an Account Strategist for 150+ small & medium businesses in North America and convinced them with data-driven presentations to get approval on the customized promotion strategies and media plans for different audience segments. Used research insights to develop and execute campaign plan with various objectives like awareness, reach, engagement, lead generation & conversions, based on the type of businesses. Led a five-member marketing team to achieve targeted outcomes through proper media strategy, online advertisements, query management, and effective media planning. Worked as a Digital Marketing Manager to launch an e-commerce platform and ensured positive ROI through proper research centric audience targeting. Worked in telecom as a Brand Strategy Manager and participated in regular market research to create action plan for improving the TOMA and NPS by executing campaigns based on media behavior. Worked in the Account Management team for advertising agencies like Leo Burnett and Ogilvy, where utilized clients’ market research data to formulate campaigns.

A talented marketing strategist with a background in digital marketing, brand strategy, marketing communication, social media management and advertising. Avid team player with strong interpersonal & leadership skills and an inner passion for growth. Looking to enhance my knowledge in internet & traditional marketing while setting the company apart and bringing the brand one step further.

Master of Business Administration (Marketing)

North South University – School of Business

January 2012 to June 2015