- Develop and implement B2B marketing strategies and programs to build brand awareness and support revenue generation for sales in North America
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Partner with sales, and other cross-functional teams to build & activate go-to-market strategies and sales enablement for new and existing products
- Develop a clear understanding of the competitive landscape to differentiate and position Evanesce brands and products within the industry
- Evaluate, negotiate, and implement B2B marketing partnerships with business associations to drive awareness, generate leads and demonstrate our leadership within the industry
- Implement an efficient and effective lead generation strategy for key customer segments to target, attract and convert quality leads, leveraging marketing automation, content, web, social, events and other channels
- Ensure that branding, marketing initiatives, strategy, standards, and practices are consistent
- Ensure that key performance indicators are being tracked, evaluated and that regular updates are being made to internal and external stakeholders
- Maintain knowledge of trends and developments in the market; identify needs for new products and services and make recommendations to leadership.
- Collaborate, participate in, and coordinate promotional activities or trade shows, sponsorships, events, and other marketing programs
- Negotiate contracts for services needed to execute a marketing strategy.
- Develop and distributes materials related to sales, training, and marketing.
- Collect and compile customer feedback in an easily reviewed and understood format for review by company management and leadership.
- Performs other duties as assigned.
- Bachelor's degree in business, Marketing or related field required; Master's degree preferred.
- 5-7+ years of B2B marketing experience with a focus on lead generation
- Experienced in building a successful B2B brand
- Ability to create, implement, and monitor budgets
- Understanding of marketing automation and lead generation principles
- Customer-centric with an excellent understanding of analytics
- Strong analytical and problem-solving skills
- Exceptionally skilled at working in an innovative, fast-paced environment with lean resources.
- Roll up your sleeves attitude and ability to work independently in an environment of competing priorities
- Excellent verbal and written communication skills
- Ability to work in cross-functional team
- Experience in the sustainability sector is an asset
- Experience with HubSpot, Google AdWords, social media is an asset
-
Director of Marketing
1 day ago
Eminence Organic Skin Care Vancouver, Canada**Location**: 530 West Broadway, Vancouver BC, Canada · **Core hours**: Monday to Friday from 8am - 4:30pm PST · We value collaboration, both in-person and remotely. This position is classified as **Hybrid** under our Hybrid Work Program Policy, where this position is required to ...
-
Freshslice Pizza Burnaby, Canada**Company Overview**: · FreshSlice Pizza is a leading pizza franchise known for its commitment to quality ingredients and exceptional customer service. With a strong presence across Canada, we're expanding our footprint into the United States, aiming to bring our delicious pizzas ...
-
marketing director
2 hours ago
LIFE TREE TRADING INC. Surrey, CanadaEducation: · Expérience: · Education · College/CEGEP · or equivalent experience · Work setting · Urban area · Business · Management · Tasks · Develop promotional materials · Hire, train, direct and motivate staff · Manage contracts · Plan and control budget and expenditures · D ...
-
marketing director
18 hours ago
LIFE TREE TRADING INC. Surrey, CanadaEducation: College/CEGEP · Experience: 2 years to less than 3 years · or equivalent experience · Work setting · Urban area · Business · Management · Tasks · Develop promotional materials · Hire, train, direct and motivate staff · Manage contracts · Plan and control budget and exp ...
-
Director of Digital Marketing
23 hours ago
JOB BANK CANADA Surrey, BC, CanadaOverview · Languages · English · Education · ~ Other trades certificate or diploma · Experience · 1 year to less than 2 years · Responsibilities · Tasks · Act as spokesperson for an organization · Answer written and oral inquiries · Assist in the preparation of brochur ...
-
Marketing Communications Specialist, Ft
1 day ago
Choices Markets Delta, CanadaDo you have an eye for detail in areas of writing, editing and design? Can you generate meaningful, concise copy for advertisements? Do you want to make a difference in Metro Vancouver, Fraser Valley, Okanagan and Vancouver Island communities? Are you interested in promoting loca ...
-
Club Manager
1 day ago
Beach Grove Golf Club Delta, CanadaEstablished in 1929, Beach Grove Golf Club is the premier private golf club experience in the lower mainland of British Columbia. With a very active membership, outstanding clubhouse with food and beverage offerings, excellent course design and a friendly and inviting environment ...
-
Service Sales Representative
1 day ago
Creative Door Services Delta, CanadaCreative Door Services, North America's largest overhead door dealer, operates nine branches across Western Canada and we have over 50 years of experience in the residential and commercial overhead door industry. We provide access solutions by servicing and installing a variety o ...
-
marketing director
10 hours ago
North American Ecosystem Institute Inc. Richmond, CanadaEducation: College/CEGEP · Experience: 2 years to less than 3 years · or equivalent experience · Work setting · Consulting firm · Budgetary responsibility · 0 - $100,000 · Tasks · Analyze market research data to improve business decisions or activities · Direct the marketing str ...
-
marketing director
18 hours ago
Richmond Anti-Aging Clinic and SkinArt MD Clinic Richmond, CanadaEducation: Bachelor's degree · Experience: 5 years or more · or equivalent experience · Budgetary responsibility · $500,001 - $1,500,000 · Tasks · Develop promotional materials · Hire, train, direct and motivate staff · Plan and control budget and expenditures · Assist in product ...
-
marketing director
14 hours ago
Richmond Anti-Aging Clinic and SkinArt MD Clinic Richmond, CanadaEducation: · Expérience: · Education · Bachelor's degree · or equivalent experience · Budgetary responsibility · $500,001 - $1,500,000 · Tasks · Develop promotional materials · Hire, train, direct and motivate staff · Plan and control budget and expenditures · Assist in product ...
-
Director, Marketing
1 day ago
Toptable Group Vancouver, Canada Full timePosition: Director, Marketing · Reports to: Vice President, Communications · WHO WE ARE: · For over four decades, Toptable Group has defined elegant yet approachable dining through the passion and commitment of its award-winning chefs, renowned restaurant and wine directors, and ...
-
marketing director
14 hours ago
North American Ecosystem Institute Inc. Richmond, CanadaEducation: · Expérience: · Education · College/CEGEP · or equivalent experience · Work setting · Consulting firm · Budgetary responsibility · 0 - $100,000 · Tasks · Analyze market research data to improve business decisions or activities · Direct the marketing strategies of es ...
-
Director of Marketing
18 hours ago
Victoria Netwitt Vancouver, CanadaVictoria Newitt Recruitment Inc has been retained by our client to search for a Senior Marketing Leader · About the Company · This brand is a leader in their field, an established values led, outdoor brand, growing fast. They have recently brought in a strong CEO to elevate ...
-
Marketing Director
18 hours ago
Targeted Talent Vancouver, Canada Full timeJob Summary:Are you an expert in B2B Marketing? Have you been engaged in strategy development and execution to drive qualified leads? Have you taken a new brand and created an impact? · We are looking for an experienced B2B Marketing Director, to support our B2B Marketing and to ...
-
marketing director
14 hours ago
West Fraser Valley Cedars Ltd Abbotsford, CanadaEducation: · Expérience: · Education · Bachelor's degree · or equivalent experience · Tasks · Develop promotional materials · Manage contracts · Market business services · Plan and control budget and expenditures · Write and edit press releases, newsletter and communications ma ...
-
marketing director
18 hours ago
West Fraser Valley Cedars Ltd Abbotsford, CanadaEducation: Bachelor's degree · Experience: Experience an asset · or equivalent experience · Tasks · Develop promotional materials · Manage contracts · Market business services · Plan and control budget and expenditures · Write and edit press releases, newsletter and communication ...
-
Project Manager, Development
1 day ago
Century Group New Westminster, CanadaA 2023 BC Top 100 Employer, Century Group is a family-owned, real estate development and property management company with a mission to curate places people love. Century Group's people are committed to building sustainable, thriving communities with diverse neighbourhoods. For 65 ...
-
Marketing Coordinator
2 days ago
Panago Pizza New Westminster, Canada**About us** · Panago Pizza is an innovative and customer-focused delivery/takeout pizza franchise with over 200 stores across Canada. Our goal is to provide remarkable customer experiences, offering a diverse menu of affordable meals using the highest quality ingredients. · We a ...
-
Career Advisor
1 day ago
Douglas College New Westminster, Canada**Work Arrangements**What Douglas Offers** · - DO what you love. Be good at it. That's how Douglas College defines a great career. It's a philosophy that resonates through our classrooms, our offices and our boardrooms. It inspires our students and drives us to make Douglas Colle ...
Marketing Director - Delta, Canada - Targeted Talent
Description
Job Summary:Are you an expert in B2B Marketing? Have you been engaged in strategy development and execution to drive qualified leads? Have you taken a new brand and created an impact?
We are looking for an experienced B2B Marketing Director, to support our B2B Marketing and to establish best practices as we bring Evanesce to our customers. If you are someone who has a creative and data-driven mind-set, you are the right person. Reporting to the Global VP, Marketing you will be responsible for developing and executing all marketing programs, and campaigns.
Responsibilities
