- Create engaging and innovative content for all relevant social media channels that attract prospective customers and followers, ensuring adherence to MATT & NAT's brand guidelines.
- Responsible for executing posts and campaigns across social media platforms such as Instagram Reels and Tiktok, maintaining a constant level of engagement with customers.
- Responsible for growing MATT & NAT's brand following via social media and for fostering the flow of user-generated content.
- Evaluate and report on social media and content KPIs; testing and measuring initiatives, making recommendations for optimizing content and improving the performance of social media campaigns.
- Partner and create a strong network with influencers and bloggers to reinforce brand positioning, brand awareness and complement our content creation efforts.
- Collaborate with internal stakeholders to recommend and execute effective approaches to paid social content which support campaign objectives.
- Partner with internal departments to monitor the brand reputation by reviewing the customer feedback disclosed via social media and respond to customer inquiries in a timely manner.
- Continually seek out and explore new developments in the social media landscape to more effectively deliver communication, be it via latest social media trends, best practices, and/or new technologies.
- Assist with marketing tasks including scheduling Social media posts, Newsletters and copywriting.
- You are a positive and motivated self-starter who enjoys working in a fast-paced environment.
- You are creative in your thinking and like to develop new ideas and campaigns.
- You demonstrate a strong teamwork spirit.
- You have an eye for detail and the ability to juggle multiple projects on tight timelines.
- You are comfortable dealing with ambiguity and adapt quickly to change.
- You demonstrate excellent analytical, communication, and interpersonal skills.
- You possess strong organizational skills and have the capability of managing your own time.
- You are savvy with social media and thrive on social interaction.
- You are resourceful in collecting and generating content on fashion trends and products.
- You are skilled at developing compelling brand and product content.
- You are eager to learn about MATT & NAT's brand standards and guidelines but are also not afraid to share your ideas and apply your own talent and knowledge.
- Bachelor's degree in Marketing, Communications, Journalism or related field.
- 2+ years of experience in a similar role, preferably in fashion retail.
- Strong knowledge of social media platforms and key success factors.
- Proven track record of cultivating and growing a loyal customer base via social media platforms.
- Excellent communication skills, both written and oral, in French and English.
- Proficient with Microsoft Office Suite.
- Flexible time schedule to attend to the on-demand and real-time nature of social media.
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Marketing Assistant - Montreal, Canada - MATT & NAT
Description
Job Description
You leverage current and emerging social media technologies to create an exceptional online experience for our customers:
Qualifications
Additional Information
Working schedule :
Monday-Wednesday ( 8:30-5:00 )