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    Performance Media Analyst - Toronto, ON, Canada - Dentsu International

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    Description
    Our mission is to Drive Business Performance. We use data to create personalized and connected experiences that deliver transformative business outcomes. Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market. We are entirely focused on delivering better business results through optimization, creation and analysis across all digital platforms.

    Our scope ranges from recommending how to use content more effectively to optimizing daily media channel performance and maximizing visibility in eCommerce platforms.

    iProspect is looking for aPerformance Media Analyst who has a desire to learn multiple digital media disciplines.

    This person will be managing a blend of Search Engine Marketing and Paid Social Media programs for top tier clients in Canada.

    The Performance Media Analyst will support the team in all aspects of operation, including ensuring the timely delivery of all client requirements, analyzing campaign performance and performing optimizations, helping to create and deliver campaign performance reports, and providing regular input of ideas for best practices and process improvement.

    Assist in the compilation of data, extraction of insights and tactical execution as needed
    Proactively find new ways to build the client's business and grow the account
    Master and maintain vast knowledge of the client's business, competition, and latest industry news and trends
    Continually learn and enhance skills related to performance media methodologies and platforms
    Minimum 1 year of work experience is required
    Strong mathematical & analytical mindset and interest in data analysis
    Prior experience with Facebook Ads, Google Ads, and Google Analytics is an asset
    Strong skills in MS Excel
    Keen interest and passion for all things digital marketing

    We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results.


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