- Minimum 8 years of Marketing/Brand Management experience (CPG mandatory). Please ONLY apply if you have consumer packaged goods experience
- Post-secondary marketing or business degree.
- Proven track record of managing a diverse portfolio of brands and developing successful strategies for continued growth.
- Previous experience with OTC brands and DIN and/or NHP skus.
- Experience with artwork compliance for DINs or NHPs in Canada is an asset.
- Strong analytical skills - expertise working with Nielsen data
- Strategic Storyteller: In conversation, in presentation, with data, via PowerPoint & Excel
- Effective communication skills both verbal and written.
- Exceptional leadership and interpersonal skills with proven ability to influence decisions at all levels of an organization.
- Attention to detail, excellent project management & organizational skills
- Able to multi-task and problem solve in a fast-paced environment and manage a diverse portfolio of products and tasks.
- Proficiency in Microsoft Excel, Outlook, Word, Power Point.
- Experience managing, training and developing people, prior experience with support staff and direct reports an asset
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Senior Marketing Manager - Burlington, Canada - M.C.P. McCaughey Consumer Products Management Inc.
Description
Job description
Senior Marketing Manager
Who we are:
M.C.P. McCaughey Consumer Products Inc. (MCP) is a leading full-service national distributor providing sales, marketing & brand strategy development in the Canadian marketplace for over 25 years.
Who we are looking for:
Due to our continued growth, we are in search of an experienced Senior Marketing Manager capable of assuming a multifaceted role akin to a General Manager for the brand. Ideal candidates will exhibit entrepreneurial flair and exceptional problem-solving skills essential for success in this position.
What you will be responsible for:
Brand Management: Work with suppliers to bring new product launches to the Canadian Market.
Budgets: Develop & achieve annual budget/sales targets
Marketing Plans: Develop a comprehensive brand plan with objectives, strategies and tactics to drive growth and achieve targets
Presentations: Prepare & present monthly business review for senior management & sales team.
Forecasting & Demand Planning: Work with the operations team on forecasting and demand planning in support of core business, innovation, and promotional plans.
Data Analysis: Point of Sale (POS), shipment, pricing & GAP analysis. Leverage industry data to identify opportunities, risks, and strategies for growth.
Promotional Planning: Work with sales team on retailer promotional planning to optimize trade spend effectiveness.
Relationship Management: Key point person with US suppliers, clients & internal team
Qualifications:
What's in it for you?
· Growing company with a great reputation and a dynamic, friendly "family-feel" culture
· Competitive salary, annual bonus program, Group RRSP
· Comprehensive company paid employee benefits program
· Hybrid/remote - 2 days in office, 3 days at home (Office is in Burlington)
· Half-days Friday during the summer months; rest of year, finish at 3pm on Fridays
· Renovated offices & stocked kitchen that includes coffee, tea, beverages & snacks
· Wellness program and workshops
· Collaborative and supportive team environment, potential for growth within the organization
Head Office based in Burlington, ON.
Only those candidates under consideration will be contacted.
MCP is an equal opportunity employer committed to diversity and inclusion. We are pleased to consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, or disability. Disability-related accommodations during the hiring process are available upon request.
Please email your resume and salary requirements to Only those candidates under consideration will be contacted.