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    Marketing & Communications Specialist Advisor - Edmonton, AB, Canada - Recruitment Partners

    Recruitment Partners
    Recruitment Partners Edmonton, AB, Canada

    1 week ago

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    Description
    Marketing and Communications Specialist

    Our client is searching for a Marketing and Communications Specialist to join their team.

    This role will be responsible for developing and implementing effective marketing and communication strategies to promote the company's products and member services, drive member engagement, and increase brand awareness.

    A successful candidate will lead the marketing and communication campaigns, analyze market trends, and collaborate with cross-functional teams to achieve business objectives.

    Develop and execute comprehensive marketing plans and strategies to achieve company goals and objectives
    Conduct market research and analysis to identify target audiences, market trends, and competitor activities
    Collaborate with cross-functional teams to develop integrated marketing campaigns
    Oversee the development of compelling marketing materials, including digital content, sales collateral, and promotional materials
    Manage and optimize the company's online presence, including website, social media platforms, and digital advertising campaigns
    Monitor and analyze campaign performance, using data-driven insights to refine strategies and tactics for continuous improvement
    Stay updated on industry trends, emerging technologies, and best practices in marketing to drive innovation and maintain a competitive edge
    Identify and evaluate new marketing opportunities, including partnerships, sponsorships, and collaborations
    Ensure compliance with relevant marketing regulations and guidelines
    Proven experience as a Communications and Marketing Specialist or a similar role, preferably in the fast paced and dynamic environment
    In-depth knowledge of marketing principles, strategies, and best practices across various channels, including digital, social media, content marketing, and traditional advertising
    Proficient in marketing tools and platforms, such as CRM software, marketing automation systems, Google Analytics, and social media management tools
    Excellent analytical skills with the ability to interpret data and make data-driven decisions
    Exceptional communication and interpersonal skills to collaborate effectively with internal and external stakeholder
    Creative mindset with the ability to think outside the box and develop innovative marketing ideas
    Strong project management skills with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously
    We are dedicated to building long-term relationships while securing top talent for Alberta's best employers.

    We are proud of our team of consultants, who come with practical business experience, a strong network of professional contacts, and are focused on what is best for both clients and candidates.

    Accounting & Finance – Sales & Operations – Supply Chain – Human Resources – Office Support – Technology
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