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    Manager, Partner Marketing Advancement - Toronto, ON, Canada - Plusgrade

    Plusgrade
    Plusgrade Toronto, ON, Canada

    3 weeks ago

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    Description

    Travel is not just about the destination; it's about every memory made along the way. We are dedicated to shaping the future of travel by partnering with 200+ airline, hospitality, cruise, passenger rail, and financial services companies to create new, meaningful revenue streams through incredible customer experiences. Rooted in our core values of being ambitious, innovative, and collaborative, we are driven to continuously raise the bar, exceed expectations, and bring out the best in everyone, fostering a culture where we believe we are better together, working towards an extraordinary future in travel. Come help us transform everyday travel into extraordinary experiences.

    ABOUT THE ROLE: As the Manager, Partner Marketing Advancement, you will play a pivotal role in leading the partner focused product marketing strategy. You are a builder who works well with autonomy and enjoys collaborating across multiple departments across the business. You will be working closely with Marketing, Data and Analytics, Product, and our account team to support the success of our partners. You will be responsible for identifying optimization opportunities to drive revenue growth and product penetration. This is a growth-oriented role that encompasses strategy, establishing best practices, project management, and execution.
    • Developing a deep understanding of our complex product offerings to ensure recommendations are tailor-made and on-strategy
    • Identifying, creating, testing and implementing opportunities to increase engagement and drive KPIs
    • Identifying data driven campaign enhancements
    • Collaborating with the Analytics & Insights team to provide smart business decisions including segmentation/targeting and campaign opportunities
    • Supporting the development and execution of marketing campaigns
    • Monitoring and analyzing campaign performance metrics, providing insights and recommendations for optimization and improvement
    • Collaborating with internal teams including Product Marketing, Product and Labs to develop and implement marketing strategies aligned with business objectives
    • Researching and establishing marketing best practices
    • Presenting marketing strategy, key findings, campaign performance and learnings internally
    • Staying updated on industry trends, best practices, and emerging technologies in marketing, sharing knowledge and insights with the team to drive innovation and continuous improvement
    YOU ARE SOMEONE WITH:
    • 5+ years of experience in marketing operations
    • Strong understanding of marketing operations, including campaign management, data analytics, and marketing automation
    • Creative problem-solving abilities and a collaborative mindset
    • Passion for designing processes that scale
    • Familiarity with reporting on performance dashboards and developing key insights
    • An entrepreneurial mindset
    • A self-starter approach and ability to thrive in a dynamic environment
    • A results-oriented mindset with a focus on achieving objectives
    • Ability to be resourceful and adaptable to evolving challenges
    WHAT YOU'LL LOVE ABOUT US: RRSP/401(k) Matching Comprehensive Health Plans Flexible Paid Time Off Travel Experience Credit Annual Wellness Credit Team Events and Monthly Lunches Home Office/Commuter Credit Work From Anywhere Program Parental Leave Top Up Adventure Pass OUR PROCESS: Plusgrade is an equal-opportunity employer and is committed to providing an accessible recruitment process. We welcome applications from all qualified individuals and are committed to equal employment opportunities regardless of gender identity or expression, race, ethnic origin, creed, place of origin, age, sex, marital status, physical or mental disability, sexual orientation, and any other category protected by law. Upon request, we will provide accommodation for applicants with disabilities. We believe in diversity and inclusivity and that is why our interview process is designed for a positive candidate experience and to ensure every candidate is evaluated equally. All applications will be reviewed by our Talent Team and the successful candidate(s) will go through the following recruitment process:
    • Recruiter Phone Interview
    • Hiring Manager Interview
    • Take-home Assessment or remote coding exercise (if applicable)
    • Team Interview
    All candidates will be provided with feedback regardless if they pass or didn't pass any of our interview stages. All your information will be kept confidential. #J-18808-Ljbffr
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