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    Sales Development Representative - Toronto, ON, Canada - VirtualAd

    Default job background
    Marketing / Advertising / Public Relations
    Description

    JOB TITLE


    Sales Development Representative

    COMPANY OVERVIEW



    VirtualAd is a boutique performance marketing agency specialized in direct-to-consumer lead generation.

    Our team deploys full-funnel marketing strategies that combine Facebook, Google, YouTube, Tik Tok, Pinterest, Snapchat, Bing, email, SMS, CRO, and CRM tactics to maximize revenue from new and existing customers.

    COMPANY MISSION



    VirtualAd has a mission to help direct-to-consumer lead generation entrepreneurs make their dreams become a reality.

    We strive to scale the world's coolest digital brands into their next phase of growth so that entrepreneurs can conquer their biggest dreams.

    COMPANY VALUES



    Be bold, be legendary, be remembered
    Long-term gains over short term pains
    No task is too big or too small
    Communicate with candor, respect & kindness
    Enjoy the journey, focus on the process, get results
    Celebrate the wins and losses
    It's only a mistake if you don't learn from it
    Create ads that are loved by clients, adored by customers, and extremely profitable
    Continuous learning and improvement
    Think independently - act collectively

    COMPANY LOCATION



    While our operations are virtual, anchored in Eastern Standard Time, our roots are proudly based in Toronto, Canada.

    KEY RESPONSIBILITIES



    Sales Strategy
    Help VirtualAd establish an outbound sales process in international markets like the USA and UK.
    Refine sales strategies driven by marketing efforts.
    Conduct market research and competitor analysis, to identify new growth opportunities.
    Support with cross-sell and up-sell strategies with existing clients.
    Suggest and present new sales strategies to drive new customer acquisition and revenue growth.
    Monitor and report on the effectiveness of sales strategies, making adjustments to tactics as necessary to ensure continuous improvement.

    Business Development
    Craft and continuously refine prospect outreach lists, including contact details.
    Develop and personalize email templates to engage potential customers effectively.
    Utilize case studies to highlight VirtualAd's unique value propositions.
    Secure and conduct meetings with prospects.
    Represent the company at key industry events and networking meet-ups.
    Form strategic partnerships to amplify lead generation efforts and utilize data to enhance sales strategies.

    Sales Reporting
    Utilize analytics to refine sales strategies and improve conversion rates.
    Lead weekly sales meetings with insightful pipeline updates.
    Utilize sales data to forecast trends, craft strategies, and provide quarterly sales reports to stakeholders.

    Role Goal:

    Build a predictable prospect booking system that can scale with VirtualAd internationally in markets like the US and UK, while also providing support on the marketing and partnerships side of the business.

    APPLICANTS SHOULD BE



    International sales experience, particularly in USA and UK markets
    Located or willing to relocate to Canada
    Fluent in English, organized and able to meet deadlines consistently
    International business degree and/or formal education in business
    Self-learner, resourceful attitude, and a willingness to solve problems independently
    3+ years experience as a sales professional with experience in sales strategy and booking prospect meetings
    Expert in sales automation tools and list building
    Experience with sales reporting, pipeline management, and closing deals
    A knack for organization and building structured procedures
    A team player who's highly motivated, ambitious and solutions-oriented
    A driven and proactive professional with a keen desire to learn, read books and constantly improve business skills

    COMPENSATION, PERKS & BENEFITS



    Competitive salary
    Corporate benefits and health spending account
    Remote working position
    Working with established virtual team
    Quarterly training and development courses


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