- Develop and execute a comprehensive content strategy aligned with our marketing goals to boost brand awareness, engagement, and lead generation.
- Manage content production, from day-to-day traffic growth to executing large quarterly projects, ensuring high quality across emails, social channels, and other media.
- Produce engaging, multiformat content such as blog posts, white papers, case studies, email newsletters, social media updates, landing pages, and infographics.
- Oversee external content creators and SEO agencies to ensure the effective execution of content initiatives.
- Optimize content for SEO to enhance organic search visibility and assess content effectiveness through analytics.
- Coordinate with marketing and product teams to align content with business objectives and collaborate with design teams to improve content presentation.
- Maintain an editorial calendar, ensuring content is timely, consistent with our brand voice, and meets quality standards.
- Monitor content performance metrics to refine strategies and achieve better results.
- Lead an "always on" content model that supports a robust, multi-channel demand generation program.
- Stay updated on market trends and competitive activities to keep content relevant and impactful.
- Research, interview, and write impactful stories in a variety of formats that capture the attention of our target audiences in restaurant technology and food and beverage sectors.
- Work with subject-matter experts around the organization and in the industry to develop and produce data-driven white papers and reports that showcase our market data and insights.
- Manage the B2B organic social media strategy, growing Brizo's online presence and engagement.
- Document and disseminate our brand voice and writing style guidelines to ensure consistency across all company content.
- Keeping a pulse on the industry and our buyers through news, research and collaborating with internal teams to inform our thought leadership.
- Bachelor's degree in Business, Marketing, or equivalent.
- Keen understanding of and interest in foodservice industry, B2B sales and data analytics.
- Outstanding written, visual and verbal communication and storytelling skills.
- 4+ years of experience crafting creative copy and building effective content strategies for B2B software companies.
- Strong portfolio of written content that demonstrates expertise across multiple formats.
- Proven ability to develop content strategies that generate measurable ROI.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Successfully managed company social platforms, particularly , demonstrating you can build a social following and engage a digital community.
- Ability to work independently and remotely, showcasing ownership, accountability, and a continuous improvement mindset.
-
marketing manager
1 week ago
sonic staffing inc Toronto, CanadaEducation: · Expérience: · Education · Bachelor's degree · Tasks · Develop promotional materials · Manage contracts · Market business services · Write and edit press releases, newsletter and communications materials · Advise clients on advertising or sales promotion strategies ...
-
Marketing Manager
1 week ago
Paxful Toronto, CanadaCompany: PAXFUL · Position: Position: HR Assistant · Job Location: Canada/Europe · Full time position · Fully Remote position · Interview Schedule: Online · Salary : $48-70/hr · Job Benefits: Paid time off, vacation, remote office, etc · Job description: · We are seeking an innov ...
-
Manager, Marketing
1 day ago
Aveda Toronto, Canada**The Marketing Manager will**: · Manage the Product, Trade and Consumer marketing activities for the brand · Build and maintain close relationships with Canadian and NOAM counterparts and interdepartmental teams to ensure alignment with NOAM strategy and planning · Build and mai ...
-
Manager, Marketing
3 days ago
The Estée Lauder Companies Toronto, Canada**The Marketing Manager will**: · - Manage the Product, Trade and Consumer marketing activities for the brand · - Build and maintain close relationships with Canadian and NOAM counterparts and interdepartmental teams to ensure alignment with NOAM strategy and planning · - Build a ...
-
Manager, Marketing
1 week ago
MEDCAN Toronto, CanadaAbout Us: · Established over 30 years ago, Medcan is a global leader in assessing clients' overall well-being and inspiring them to live well. Medcan has a comprehensive range of diagnostic assessments, which, in combination with innovative programs tailored to specific needs, ar ...
-
Marketing Manager
1 week ago
CSA Group Toronto, CanadaEmployment Status: · Regular · Time Type: · Full time · BUILDING A WORLD CLASS TEAM STARTS WITH YOU · At the heart of CSA Group is a vision: making the world a better, safer, more sustainable place. It's been part of our mission for nearly one hundred years: from the first engine ...
-
Marketing Manager
1 week ago
McGraw Hill LLC. Toronto, CanadaOverview: · **Impact the Moment** · Could your creative thinking and strategic mindset build the future? Marketing team members at McGraw Hill make a difference for educators and learners across the world. Our team needs individuals with new ideas who connect with people in innov ...
-
Marketing Manager
22 hours ago
Mortgage Professionals Canada Toronto, Canada**About us** · Mortgage Professionals Canada is the mortgage industry's association with over 15,000 members and more than 1,000 member firms. We are a non-profit association representing mortgage brokers and agents, as well as banks, lenders, insurers, and service providers, mak ...
-
Marketing Manager
1 week ago
Altec Global Inc Toronto, Canada**Marketing Assistant Job Responsibilities**: · **We are looking for a zealous Marketing Manager to lead the Marketing department of our company in its primary and administrative duties.** · **Marketing Manager Job Duties**: · - Develop promotional materials, · - Plan and control ...
-
Marketing Manager
6 days ago
Christian Dior Perfumes Toronto, CanadaCompany Description · From 1946, people of the House of Parfums Christian Dior in France and around the world embody the spirit of excellence, creativity, and the unique _savoir-faire_ of its creator, the couturier-perfumer Christian Dior. Revolutionizing the codes of French eleg ...
-
Manager, Marketing
3 days ago
MTE Consultants Inc. Toronto, CanadaMTE Consultants Inc. has provided engineering consulting services to communities throughout Ontario since 1985. For over 30 years, we have maintained a commitment to quality and lasting relations. Our strength is in the people we work with and the solutions we design. With 5 diff ...
-
Marketing Manager
2 weeks ago
Element Fleet Management Toronto, CanadaGet started on an exciting career at Element_ · Element employees make a difference in the lives of others every day. We are re-defining the fleet management industry to be people first, then business - delivering on our promise of a superior client experience. This takes hard wo ...
-
Marketing Manager
3 days ago
Silver Hotel Group Toronto, Canada**Marketing Manager** · We are currently hiring a **Marketing Manager** to join our dynamic team The Marketing Manager works closely with the outside Marketing Agencies, Marketing Project Manager, Revenue Management and Sales teams to maximize all marketing strategies and initiat ...
-
Marketing Manager
3 days ago
Rhino Entertainment Group Toronto, CanadaAt **Rhino Entertainment**, we are looking for a highly motivated marketing professional with a passion for **iGaming** to join our team. Based in Ontario, Canada and reporting to our Country Manager - Canada, as **Marketing Manager** you will play a central role in conducting co ...
-
Marketing Manager
2 days ago
Caravel Law Toronto, CanadaAre you a creative and ambitious marketer who wants to join an innovative law firm that is growing quickly and disrupting the traditional legal industry? Do you have strong digital marketing skills, a passion for creating engaging content and campaigns, and a collaborative mindse ...
-
Marketing Manager
2 days ago
Diem Home Services Toronto, CanadaContribute in the implementation of marketing strategies · - Support the marketing manager in overseeing the department's operations · - Organize and attend marketing activities or events to raise brand awareness · - Plan advertising and promotional campaigns for products or serv ...
-
Marketing Manager
1 week ago
Molson Coors Toronto, Canada**Date**:Aug 17, 2023**Location**:Toronto, ON, CA**Requisition ID**:27877- In the role of · - **Vizzy Hard Seltzer & Coors Seltzer, Marketing Manager**, working in · - **Toronto**, you will be part of the Canadian Brand Marketing team. This role is a 12 month Contract. This role ...
-
Marketing Manager
6 days ago
Amica Senior Lifestyles Toronto, CanadaOverview: · **About Us** · Unparalleled premium hospitality and amenities with expert care and support to deliver a personalized senior living experience that is elevated and empowered. Committed to enriching the lives of seniors now and as their needs change, Amica offers Indepe ...
-
Marketing Manager
1 week ago
Canoe Financial Toronto, CanadaCanoe Financial is one of Canada's fastest-growing independent mutual fund companies managing over $12 billion in assets across a diversified range of award-winning investment solutions. Founded in 2008, Canoe Financial is an employee-owned investment management firm focused on b ...
-
Marketing Manager
6 days ago
Volaris Group Inc. Ontario, CanadaJob Summary: · Join Aislelabs as our lead marketer, responsible for driving the business into its next phase of growth (we're aiming for 100% growth over the next 2-3 years). As a true SaaS marketer, you understand that the digital conversion funnel means you are first and foremo ...
Content Marketing Manager - Toronto, Canada - Brizo FoodMetrics
Description
Who We Are
Brizo FoodMetrics, a market intelligence platform for foodservice suppliers and vendors, aims to be the source of truth on the foodservice industry. Brizo empowers businesses with comprehensive, fresh, and accurate data on over 1.9+ million foodservice establishments across the U.S., Canada, and the UK. Our platform equips sales and marketing teams with data-rich, actionable market insights, increasing leads and improving conversion rates. Trusted by high-profile customers like DoorDash, Tyson, and Toast, Brizo FoodMetrics continues to set the standard for excellence in the foodservice market data.
The Job Opportunity:
We are seeking a creative and driven Content Marketing Manager to develop and execute content strategies that captivate our target audience, elevate brand visibility, and generate leads. As the lead Content Marketing Manager, you will be responsible for crafting high-quality content across various platforms to drive sales and engage customers. The ideal candidate will possess a strong background in creating content geared toward demand generation, specifically designed for sales and marketing professionals targeting the restaurant sector. This includes expert knowledge in the foodservice market, effective sales tactics within the industry, conducting thorough market research, and employing data-driven strategies for sales and marketing focused on capturing restaurant businesses.
What You'll Be Doing:
Qualifications:
How to Apply:
If you are a results-oriented, strategic thinker with a passion for the foodservice industry, we invite you to apply via . Brizo FoodMetrics is an equal opportunity employer committed to diversity and creating an inclusive environment for all employees.