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    SEO Marketing Specialist - Toronto, Canada - CB Canada

    CB Canada
    CB Canada Toronto, Canada

    1 week ago

    Cb Canada background
    Description

    SEO Marketing Specialist

    On behalf of our client in the Professional Services Sector, PROCOM is looking for an SEO Marketing Specialist.

    SEO Marketing Specialist – Job Description

    • Execute SEO strategies and projects to acquire customers while successfully achieving ROI goals within the Canadian market
    • Drive and support the execution of strategic initiatives in collaboration with internal and external stakeholders including design, development and marketing teams as well as agencies and vendors to ensure alignment
    • Perform UX driven and intent specific keyword research in alignment with business objectives and goals
    • Assist in conducting a variety of independent audits and assessments to review and analyze strategic areas in need of improvement, including content marketing, technical SEO, Core Web Vitals, on-page SEO, and digital PR
    • Recommend optimizations of website content (products, calculators, blogs, help topics, etc.) and make data-driven recommendations for net new opportunities
    • Review technical SEO issues and recommend fixes
    • Write SEO-related copy, such as titles and descriptions, or data such as schema markup
    • Manage day-to-day short-term SEO tasks as well as long-term projects
    • Support other SEO initiatives where needed

    SEO Marketing Specialist – Mandatory Skills

    • 1-2 year of direct experience with all aspects of SEO (on-page, technical, outreach, etc) with proven and measurable success with mid-market or enterprise websites
    • Strong UX mentality and strategize as well as execute with always having the user in mind.
    • Adept at working in a highly-collaborative, lean, agile environment
    • Equal parts competitive and curious; you're a true problem solver
    • Super adaptable, you gracefully navigate any situation you dive into
    • Ability to organize, prioritize and manage multiple projects simultaneously
    • You're a natural when it comes to building relationships and working with other teams
    • Working knowledge of HTML and CMS systems such as Wordpress

    SEO Marketing Specialist - Nice to Have Skills

    • Experience with reporting tools such as Google Search Console, Google Analytics, Adobe Analytics is a strong asset
    • Experience with keyword analysis tools such as SemRush and Ahrefs is an asset
    • Fluency in French is a big plus

    SEO Marketing Specialist - Assignment Start Date

    ASAP – 12 months to start

    SEO Marketing Specialist - Assignment Location

    Toronto, ON - Work Hybrid

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