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    Associate Brand Manager - Toronto, ON, Canada - Kraft Heinz Company

    Kraft Heinz Company
    Kraft Heinz Company Toronto, ON, Canada

    1 week ago

    Default job background
    Description
    Job Function: 0- Marketing

    Remote, Hybrid or Onsite:
    Hybrid

    When you join our table, you can expect access to an array of holistic wellness benefits* and perks, DCPP, VRSP, and TFSA, Business Resource Groups (BRGs) to help foster diversity, inclusion and belonging for all employees and an industry-leading total rewards package that emphasizes a high discretionary bonus.

    *Benefits begin immediately upon hire.
    Associate Brand Manager, Brand Communications at a glance...
    The Associate Brand Manager, Brand Communications brings the opportunity to work on iconic brands that are beloved.

    You will be responsible for partnering with incredible creative talent to find new ways for these brands to reach consumers.

    Own breakthrough communications that will build brand equity and drive long-term growth for the business
    Lead end to end creative strategy
    Own creative brief for external collaborators
    Think strategically and holistically across full marketing mix, with specific focus and passion on emerging platforms
    Approve research framework for creative development
    Influence category marketing, central marketing, consumer insights, sales, finance, and agency partners to take creative ideas & activations from concept to reality
    Lead discussions during presentations with business unit and marketing senior leadership
    Lead full cross-agency team (creative, social, media, PR) to bring ideas to life and extend campaign across relevant channels
    Advocate for a deep comprehension of the consumer and use consumer insights to drive brand and campaign strategy
    Assess data analysis to inform strategies and assess in market results to drive business objectives
    Responsible for delivering creative work and activations on time and on budget
    Creative innovator with the courage to stand up for ideas and are passionate about the power of brand, design & consumer experience to impact strategic direction of business
    Experience executing integrated marketing campaigns from brief to idea execution, demonstrating agency management and creative excellence.
    Operates with agility with solid problem solving and simplification skills
    Ability to manage multiple different workstreams, complex timelines and tight deadlines
    Strong communication, influence and relationship building skills in a cross-functional team environment
    Experience in marketing for a CPG company or experience supporting on the agency side (advertising, consulting, media), social media specific experience a plus
    Models resiliency in a dynamic, fast paced work environment that requires flexibility to manage multiple simultaneous projects
    Kraft Heinz is a global food company with a delicious heritage.

    With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch.

    We're on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.
    We also believe in being good humans, who are working to improve our company, communities, and planet.

    We're proud of where we've been – and even more thrilled about where we're headed – as we nourish the world and lead the future of food.

    We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands.

    All while celebrating our wins - and our failures – as we work together to lead the future of food.

    All qualified applicants are considered for employment without regard to race, color, national origin, age, sex, sexual orientation, gender, gender identity or expression, disability status, protected veteran status, or any other characteristic protected by law.

    Stay connected by joining our Talent Network
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