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    Associate Account Director - Vancouver, Canada - GroupM

    GroupM
    GroupM Vancouver, Canada

    3 weeks ago

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    Description

    Description

    Position at EssenceMediacom

    Job Description

    Job Title

    Associate Account Director (AAD)

    Date

    2023

    Department

    Client Service

    Group 1 – Learn and Understand

    Group 2 – Understand and Apply

    Group 3 – Apply and Develop

    Group 4 – Develop and Lead

    Group 5 – Lead and Inspire

    Location

    Vancouver

    Reporting To

    Account Director

    Purpose of Job:

    An Associate Account Director is responsible for all aspects of a client's business. They are responsible for the management of one or more client accounts. Working with cross-functional teams to access all EssenceMediacom services, you will ensure the strategic delivery of client goals and business objectives.

    They provide leadership andis the main client contact for Airbnb. Lead in client comms, strategy planning, client presentations and encouraging the highest quality media product and client satisfaction. They also play an active role coaching, training, and mentoring juniors.

    Key Accountabilities:

    Client Service

  • Manage and own client relationships (Director level and below, which may include Senior Manager, Brand Managers)
  • Primary client contact
  • Responsible for client retention and satisfaction
  • Build and nurture relationships with client partner agencies, ensuring collaboration, strong partnership and a united vision to achieve client business objectives
  • Responsible for client performance reviews including Vantage scores, with a goal of achieving all clients in green or secure
  • Manage SOW and ultimately client expectations within agreed upon deliverables
  • Manage client briefings
  • Oversee and lead all aspects of the business

    • Leadership

  • Successfully lead and manage account team
  • Establish culture of excellence and quality output
  • Lead by example and foster an environment of collaboration and team work
  • Embrace EssenceMediacom culture, mission and vision – embody it and action it
  • Staff career development/succession planning through strong mentoring and coaching

    • Financial Management

  • Assist SVP or GAD or AD with the development of business plans and SOW
  • Ensure revenue forecasted accurately
  • Responsible for ensuring monthly invoicing /billing for client is up to date
  • Complete understanding of client SOW and compensation
  • Ensure client compensation is in line with SOW
  • Ensure client service team responsibilities are completed to assist with discrepancy clearing

    • Media Planning

  • Solid understanding of online and offline planning
  • Skilled interpretation of client briefs and writing strategic plans, establish strategies to meet objectives
  • Extensive understanding of different media channels
  • Lead client's plan presentations.
  • Extensive knowledge of all syndicated and proprietary tools
  • Approve media plans

    • Skills and Behaviour:

  • Set and meet multiple demands within challenging deadlines
  • Strong presentation skills
  • Balance assignments while maintaining a flexible approach
  • Delegate and share in the workload as a team member
  • Strong attention to detail
  • Ability to form relationships with clients and venders
  • Strong leadership skills and an ability to foster teamwork
  • Excellent oral and written communication
  • Demonstrated critical thinking and problem-solving abilities
  • Strong analytical skills; mathematically inclined

    • Education and Experience:

  • 7+ years in media planning / buying or other relevant media industry experience
  • Direct client service experience
  • Strong understanding of marketing & consumer communications roles
  • Syndicated media tools experience a must
  • Post-secondary degree with a focus on Marketing preferred
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