- Develop engaging content ideas for YouTube, including scripts, storyboards, and video editing.
- Conduct keyword research to optimize video content for search engines (SEO).
- Manage and maintain our YouTube channel, including uploading videos, scheduling posts, and responding to comments.
- Create high-quality blog posts and website content using WordPress.
- Assist with social media management tasks, such as scheduling posts and engaging with followers.
- Stay up-to-date on the latest social media trends and best practices.
- Analyze social media and website analytics to measure content performance and identify areas for improvement.
- Work collaboratively with the marketing team to achieve our social media and content marketing goals.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field (preferred).
- Proven experience with content creation, including writing, editing, and video production.
- Strong understanding of SEO principles and best practices.
- Proficiency in WordPress content management system.
- Excellent written and verbal communication skills.
- Creative and resourceful with a passion for social media marketing.
- Ability to work independently and as part of a team.
- Strong organizational and time management skills.
- Experience with social media management tools (e.g., Hootsuite, Sprout Social) a plus.
- Experience with video editing software (e.g., Adobe Premiere Pro).
- A portfolio of your content creation work (writing samples, video links, etc.).
- Experience in journalism or content writing for online publications.
- Competitive salary and benefits package.
- Opportunity to work in a fast-paced and dynamic environment.
- Be part of a growing and innovative team.
- Gain valuable experience in social media marketing and content creation.
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Marketing Specialist - Oakville, Canada - Produktiv
Description
We are looking for a creative and energetic Marketing Specialist to join our growing team. In this role, you will be responsible for developing and executing engaging digital content across various platforms, with a focus on YouTube, SEO optimization, and WordPress content management. You will play a key role in helping us expand our brand reach and online presence.
Responsibilities:
Qualifications:
Bonus points:
Benefits:
